The secret of Cyberport’s sales success lies in the multi-award-winning user friendliness of the shopping experience. With the re-launch of the new mobile store, Medienwerft is ensuring that in future customers will also be able to shop in comfort while on the go.

News 2014 E-Commerce 1. February 2014

Medienwerft won the pitch back in spring 2013 for the concept and design of the mobile store. In addition, the digital agency was able to secure the technical implementation for its offices in Hamburg during the pitch phase. “It was the user-oriented idea behind the conceptional and design results that convinced us. Furthermore we already saw evidence of the technical know-how during the first discussions and this impression did not deceive us,” says Danilo Frasiak, the Cyberport manager behind the re-launch of the mobile store.

The mobile store went live in time for the 2013 Christmas period and was able to prove itself during a high-traffic phase in terms of speed and reliability.

In addition to the fast page loading times, the focus of the new mobile launch was optimized user-friendliness and simple order completion. Clear and mobile-optimized navigation, well-arranged detailed pages and the one-click checkout ensured this.

The whole world of the new mobile store can be discovered at

“We are especially proud of the result of our work.The first sales figures of the mobile store prove that we have fully met the expectations of our customers with our experience and the first-class technical and conceptional implementation,” says Medienwerft manager Frank Meier with delight.A continuation of the successful collaboration is already in the works with the development of a new app and the support for the concept and creation of the new webshop.


Cyberport is one of the leading European retailers for technology & lifestyle with over 3.6 million customers. It offers more than 40,000 products at in an online technology marketplace with exciting product ranges relating to computer and consumer electronics.The focus is on Apple, notebooks, tablets and smartphones but also digital photography, televisions and domestic appliances.Cyberport is a part of Hubert Burda Media.More information can be found at



The company was founded in 1996 and is one of the most experienced Internet agencies in Germany. Its core competence lies in its holistic service made up of advice, creation, technology and online marketing with a special focus on e-branding and e-commerce. The network-independent agency based in Hamburg is managed by the managing directors Oliver Helms, Hendrik van Laaten and Frank Meier. Among its customers are companies like BAUR Versand, Görtz, Peek & Cloppenburg Hamburg, Adler Modemärkte, Cyberport and Unilever. Medienwerft has supported the e-commerce business for Hanseatisches Wein- und Sekt-Kontor GmbH since 1999.