{"id":23622,"date":"2021-09-27T18:38:51","date_gmt":"2021-09-27T16:38:51","guid":{"rendered":"https:\/\/preview.medienwerft.de\/full-service\/online-marketing\/seo\/"},"modified":"2025-09-02T18:44:28","modified_gmt":"2025-09-02T16:44:28","slug":"seo","status":"publish","type":"page","link":"https:\/\/www.medienwerft.de\/en\/full-service\/online-marketing\/seo\/","title":{"rendered":"E-Commerce SEO"},"content":{"rendered":"<div class=\"block block--intro  bg--white\">\n\n\t\n\n\t<div class=\"container container--medium no-pad \">\n\t\t\n\t\t\n\t\t<div class=\"bg--white bg--light spacing\">\n\t\t\t<div class=\"container container--small\">\n\n\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t<nav class=\"breadcrumbs\"><ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\"><span class=\"last\">Home<\/span><\/span><\/li><\/ol><\/nav>\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t<div class=\"block--headline\">\n\t\t\t\t\t\t<div class=\"left\">\n\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span><span style=\"color: #f99700;\">E-Commerce SEO: <\/span><\/span>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span>This is how you increase the visibility of your top products<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\n\t\t\t\t<p>In e-commerce, it is crucial not only to attract potential customers to your site, but also to convince them to make a purchase. But before this can happen, your products must be visible in the search engines &#8211; not those of the competition. In e-commerce, SEO measures help to position your top products, high-margin items and most expensive products at the top of Google &#038; Co.<\/p>\n\n\n\t\t\t\t\n\t\t\t\t\t<div class=\"flex flexgrid--gutter flex--wrap extra\">\n\t\t\t\t\t\t<div class=\"flex__item three-fifths xs-one-whole xs-order-9 \">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"flex__item two-fifths xs-one-whole xs-margin-bottom\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n\t\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--medium padding-top--huge no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2>Optimal conditions for visibility and conversion in the online store<\/h2>\n<p>Our SEO experts create the perfect conditions for maximum conversion and a top ranking: from short loading times in the mobile area to regular performance checks with the help of Google.If your online store is visible on the Internet, this means:<\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--grid-2  bg--white\" id=\"block_d6dd255339707cd1c66bca3d6daed268\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom\">\n\n\t\t<div class=\"flex flexgrid--gutter flex--wrap flex--middle zoom_no scroll_zoom_no m_bottom_ja \">\n\n\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\nflex-with-image\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n\t\t<div class=\"\n\t\t\t\t\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-intro-pfeile-1.svg\" \n\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-intro-pfeile-1.svg 1400w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-intro-pfeile-1.svg 1200w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-intro-pfeile-1.svg 1000w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-intro-pfeile-1.svg 800w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-intro-pfeile-1.svg 620w\" \n\t\t\t\tsizes=\"(min-width:801px) 800px, 94vw\" loading=\"lazy\"\n\t\t\t\t\t\t\t\t\tstyle=\"width:90%\"\n\t\t\t\t  class=\"center\"\n\t\t\t\talt=\"e-commerce seo animierte steigende pfeile\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t<\/div>\n\n\t\n<\/div>\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\n\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><ul>\n<li>More traffic to your website<\/li>\n<li>Better findability of your offers<\/li>\n<li>Increase in sales and conversions<\/li>\n<li>Returning customers<\/li>\n<li>Less media expenditure for SEA<\/li>\n<li>More leads and quote requests<\/li>\n<li>Establishing long-term business relationships<\/li>\n<\/ul>\n<\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--grid-2  bg--white\" id=\"block_5387be992fd0a09c47a87728e1cbcbf1\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom--big\">\n\n\t\t<div class=\"flex flexgrid--gutter flex--wrap flex--middle zoom_no scroll_zoom_no m_bottom_no \">\n\n\n\t\t\t<div class=\"flex__item one-third portrait-one-whole\n\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"block--headline\">\n\t\t\t\t\t<div class=\"\n\t\t\t\t\t\t\t\t\t\tleft\">\n\t\t\t\t\t\t<h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span>Are your top sellers really visible?<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n<\/div>\n\t\t\t<div class=\"flex__item two-thirds portrait-one-whole\n\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><blockquote>\n<p><em>An example: Every month, around 100 people in Germany search for \u201cwood-effect patio tiles\u201d, usually with a clear intention to buy. The first position in the search results receives an average of 31% of clicks, while the tenth result on the same page only reaches around 2% of searchers.<\/em><\/p>\n<\/blockquote>\n<\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--medium no-pad no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><p><strong>Imagine<\/strong> your company sells wood-look patio tiles &#8211; but your website is only ranked 10th in a purchase request.<br \/>\nThis means that you are missing out on more than <strong>90% of potential clicks<\/strong> compared to the top position.<\/p>\n<p><strong>Visibility is crucial:<\/strong> Only those who are well placed have the chance to sell successfully.<br \/>\nHowever, it is just as important to rank for the right search intent with the right content.<br \/>\nCustomers searching for a specific product expect to be taken directly to the relevant product page. If they are disappointed, they often leave the page within a few seconds &#8211; <strong>even before the purchase process begins<\/strong>.<\/p>\n<p>Are you still looking for potential to rank in the top 10 with your online store? We will be happy to advise you on your SEO strategy in an initial appointment.<\/p>\n<p><a class=\"btn fullYellow center\" href=\"#kontaktSEO\">Schedule initial consultation now<\/a><\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--medium padding-top--big no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2>Our services in the SEO area<\/h2>\n<p>Our SEO services begin with a comprehensive analysis of your online store to determine your current competitive position, rankings and potential.<\/p>\n<p>Based on this, we develop an individual catalog of measures and a structured phase plan that maps out the entire optimization process.<br \/>\nWe provide you with specific recommendations for action and a clear roadmap to sustainably increase the visibility of your online store and make your e-commerce successful in the long term.<\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--list-with-icon  bg--white\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom--big \">\n\n\t\t\t\n\n\t\t\t<div class=\"flex flexgrid--wide flex--wrap js-fade js-fade-in amount_2\">\n\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/Workshop-1.svg\" alt=\"Icon Workshop\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong>Competitor analysis<\/strong><\/p>\n<p>Competitor analysis, visibility comparison<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/Mehr-Traffic.svg\" alt=\"Icon Mehr Traffic\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong>Current ranking check<\/strong><\/p>\n<p>Ranking analysis, keyword potentials<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/Rakete.svg\" alt=\"Icon Rakete\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong>Potential analysis<\/strong><\/p>\n<p>Keywords with search volume, industry<br \/>\nspecific, relevant keywords<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/Interaktion-Website.svg\" alt=\"Orange Icon Interaktionen\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong>Onpage analysis<\/strong><\/p>\n<p>Google Search Console, sitemap generation, performance test at source code and server level<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/09\/icon_flexible_arbeitszeiten.svg\" alt=\"flexible Arbeitszeiten Icon\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong>Performance check<\/strong><\/p>\n<p>Technical, structural and content optimization potential<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/12\/icon-orange-personalisierung-1.svg\" alt=\"Personalisierungs Icon\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong>Content management<\/strong><\/p>\n<p>Idea generation, SEO text creation,<br \/>\nproduct descriptions, maintenance<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<style>.kb-row-layout-id23622_a7f73a-0e > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id23622_a7f73a-0e > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id23622_a7f73a-0e > 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.kt-inside-inner-col{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kadence-column23622_5de0af-e1 > .kt-inside-inner-col,.kadence-column23622_5de0af-e1 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column23622_5de0af-e1 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column23622_5de0af-e1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column23622_5de0af-e1 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column23622_5de0af-e1{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_5de0af-e1{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_5de0af-e1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column23622_5de0af-e1 > .kt-inside-inner-col:before{opacity:0.54;}.kadence-column23622_5de0af-e1{position:relative;}@media all and (max-width: 1024px){.kadence-column23622_5de0af-e1 > .kt-inside-inner-col{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column23622_5de0af-e1{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_5de0af-e1{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_5de0af-e1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column23622_5de0af-e1{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_5de0af-e1{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_5de0af-e1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column23622_5de0af-e1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column23622_5de0af-e1 inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.kb-image23622_7e7430-5a .kb-image-has-overlay:after{opacity:0.3;}.kb-image23622_7e7430-5a img.kb-img, .kb-image23622_7e7430-5a .kb-img img{object-position:50% 50%;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image23622_7e7430-5a size-full kb-image-is-ratio-size\"><div class=\"kb-is-ratio-image kb-image-ratio-land43\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-ki-mobile.webp\" alt=\"KI (K\u00fcnstliche Intelligenz)\" class=\"kb-img wp-image-63912\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-ki-mobile.webp 800w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-ki-mobile-768x576.webp 768w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-ki-mobile-620x465.webp 620w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-ki-mobile-560x420.webp 560w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-ki-mobile-480x360.webp 480w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-ki-mobile-310x233.webp 310w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-ki-mobile-200x150.webp 200w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-ki-mobile-40x30.webp 40w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><\/figure>\n<\/div><\/div>\n\n\n<style>.kadence-column23622_f21541-1d > .kt-inside-inner-col{display:flex;}.kadence-column23622_f21541-1d > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);}.kadence-column23622_f21541-1d > .kt-inside-inner-col,.kadence-column23622_f21541-1d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column23622_f21541-1d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column23622_f21541-1d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column23622_f21541-1d > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column23622_f21541-1d{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_f21541-1d{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_f21541-1d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column23622_f21541-1d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column23622_f21541-1d{position:relative;}@media all and (max-width: 1024px){.kadence-column23622_f21541-1d > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-xs, 1rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);flex-direction:column;justify-content:center;align-items:center;}}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column23622_f21541-1d{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_f21541-1d{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_f21541-1d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column23622_f21541-1d > .kt-inside-inner-col{padding-top:0px;padding-bottom:var(--global-kb-spacing-md, 2rem);flex-direction:column;justify-content:center;align-items:center;}.kt-row-column-wrap > .kadence-column23622_f21541-1d{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_f21541-1d{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column23622_f21541-1d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column23622_f21541-1d kb-section-dir-vertical inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50, .wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50[data-kb-block=\"kb-adv-heading23622_4ee034-50\"]{max-width:520px;margin-bottom:0px;font-size:28px;line-height:1.2;font-weight:400;font-style:normal;font-family:'TodaySans Medium', Helvetica;text-transform:uppercase;color:#f99700;}.wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50[data-kb-block=\"kb-adv-heading23622_4ee034-50\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50[data-kb-block=\"kb-adv-heading23622_4ee034-50\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50, .wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50[data-kb-block=\"kb-adv-heading23622_4ee034-50\"]{font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;text-align:center!important;}}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50, .wp-block-kadence-advancedheading.kt-adv-heading23622_4ee034-50[data-kb-block=\"kb-adv-heading23622_4ee034-50\"]{font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;}}<\/style>\n<h2 class=\"kt-adv-heading23622_4ee034-50 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading23622_4ee034-50\">ARTIFICIAL INTELLIGENCE<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab, .wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab[data-kb-block=\"kb-adv-heading23622_be6d8b-ab\"]{max-width:520px;font-size:28px;line-height:1.2;font-weight:400;font-style:normal;font-family:'TodaySans Medium', Helvetica;text-transform:uppercase;}.wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab[data-kb-block=\"kb-adv-heading23622_be6d8b-ab\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab[data-kb-block=\"kb-adv-heading23622_be6d8b-ab\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab, .wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab[data-kb-block=\"kb-adv-heading23622_be6d8b-ab\"]{font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;text-align:center!important;}}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab, .wp-block-kadence-advancedheading.kt-adv-heading23622_be6d8b-ab[data-kb-block=\"kb-adv-heading23622_be6d8b-ab\"]{font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;}}<\/style>\n<h2 class=\"kt-adv-heading23622_be6d8b-ab wp-block-kadence-advancedheading has-white-color has-text-color\" data-kb-block=\"kb-adv-heading23622_be6d8b-ab\">CUSTOM-DESIGNED FOR YOUR NEEDS<\/h2>\n\n\n<style>.kadence-column23622_28604a-fc > .kt-inside-inner-col,.kadence-column23622_28604a-fc > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column23622_28604a-fc > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column23622_28604a-fc > .kt-inside-inner-col{flex-direction:column;}.kadence-column23622_28604a-fc > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column23622_28604a-fc > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column23622_28604a-fc{position:relative;}@media all and (max-width: 1024px){.kadence-column23622_28604a-fc > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column23622_28604a-fc > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column23622_28604a-fc kvs-md-false\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4, .wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4[data-kb-block=\"kb-adv-heading23622_747e3b-e4\"]{max-width:520px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:left;font-size:20px;line-height:1.2;font-weight:200;font-style:normal;font-family:'TodaySans Light', Helvetica;}.wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4[data-kb-block=\"kb-adv-heading23622_747e3b-e4\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4[data-kb-block=\"kb-adv-heading23622_747e3b-e4\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4, .wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4[data-kb-block=\"kb-adv-heading23622_747e3b-e4\"]{text-align:center!important;}}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4, .wp-block-kadence-advancedheading.kt-adv-heading23622_747e3b-e4[data-kb-block=\"kb-adv-heading23622_747e3b-e4\"]{font-size:20px;line-height:1.2;}}<\/style>\n<p class=\"kt-adv-heading23622_747e3b-e4 wp-block-kadence-advancedheading has-white-color has-text-color\" data-kb-block=\"kb-adv-heading23622_747e3b-e4\">The experts at Medienwerft and the FIS Group began exploring the possibilities and challenges of AI at an early stage. That is why we are now in a position to provide our customers with comprehensive advice and develop AI solutions tailored to their requirements.<\/p>\n<\/div><\/div>\n\n\n<style>.wp-block-kadence-advancedbtn.kb-btns23622_12911a-ee{gap:var(--global-kb-gap-xs, 0.5rem );justify-content:flex-start;align-items:center;}.kt-btns23622_12911a-ee .kt-button{font-weight:normal;font-style:normal;}.kt-btns23622_12911a-ee .kt-btn-wrap-0{margin-right:5px;}.wp-block-kadence-advancedbtn.kt-btns23622_12911a-ee .kt-btn-wrap-0 .kt-button{color:#555555;border-color:#555555;}.wp-block-kadence-advancedbtn.kt-btns23622_12911a-ee .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns23622_12911a-ee .kt-btn-wrap-0 .kt-button:focus{color:#ffffff;border-color:#444444;}.wp-block-kadence-advancedbtn.kt-btns23622_12911a-ee .kt-btn-wrap-0 .kt-button::before{display:none;}.wp-block-kadence-advancedbtn.kt-btns23622_12911a-ee .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns23622_12911a-ee .kt-btn-wrap-0 .kt-button:focus{background:#444444;}<\/style>\n<div class=\"wp-block-kadence-advancedbtn kb-buttons-wrap kb-btns23622_12911a-ee\"><style>ul.menu .wp-block-kadence-advancedbtn .kb-btn23622_0434b6-77.kb-button{width:initial;}.wp-block-kadence-advancedbtn .kb-btn23622_0434b6-77.kb-button{color:#ffffff;background:#f99700;font-size:20px;line-height:1.2;font-family:'TodaySans Medium', Helvetica;font-weight:400;text-transform:uppercase;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;padding-top:var(--global-kb-spacing-xxs, 0.5rem);padding-bottom:var(--global-kb-spacing-xxs, 0.5rem);}.wp-block-kadence-advancedbtn .kb-btn23622_0434b6-77.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn23622_0434b6-77.kb-button:focus{color:#f99700;background:#ffffff;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}<\/style><a class=\"kb-button kt-button button kb-btn23622_0434b6-77 kt-btn-size-standard kt-btn-width-type-auto kb-btn-global-fill  kt-btn-has-text-true kt-btn-has-svg-false  wp-block-kadence-singlebtn\" href=\"https:\/\/www.medienwerft.de\/en\/ai\/\"><span class=\"kt-btn-inner-text\"><strong>learn more<\/strong><\/span><\/a><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<div class=\"block block--grid-2  bg--white\" id=\"block_df93fa0a30716ea43056149cd3a2dbf6\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom--big\">\n\n\t\t<div class=\"flex flexgrid--gutter flex--wrap flex--middle zoom_no scroll_zoom_no m_bottom_no \">\n\n\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\n\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"block--headline\">\n\t\t\t\t\t<div class=\"\n\t\t\t\t\t\t\t\t\t\tleft\">\n\t\t\t\t\t\t<h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span>Potential analysis<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span><span style=\"color: #f99700\">Where do you see the future <br>of your online store?<\/span><\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><p>In the potential analysis, we identify hidden SEO opportunities for your online store that have so far remained untapped.<\/p>\n<p>After a comprehensive SEO screening, which also includes detailed keyword research, we identify potential in various keyword categories:<\/p>\n<ul>\n<li><strong>Industry-specific keywords<\/strong><\/li>\n<li><strong>Product-specific keywords<\/strong><\/li>\n<li><strong>Brand-specific keywords<\/strong><\/li>\n<li><strong>Location-specific keywords<\/strong><\/li>\n<\/ul>\n<p>We identify potential customers who are encouraged to buy through optimized SEO.<\/p>\n<\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n<\/div>\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\nflex-with-image\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n\t\t<div class=\"\n\t\t\t\t\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/preview-teaser-auditing-1-620x359.webp\" \n\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/preview-teaser-auditing-1.webp 1400w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/preview-teaser-auditing-1.webp 1200w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/preview-teaser-auditing-1.webp 1000w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/preview-teaser-auditing-1.webp 800w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/preview-teaser-auditing-1-620x359.webp 620w\" \n\t\t\t\tsizes=\"(min-width:801px) 800px, 94vw\" loading=\"lazy\"\n\t\t\t\t  class=\"center\"\n\t\t\t\talt=\"Preview Teaser Auditing 1\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t<\/div>\n\n\t\n<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--text  bg--light\">\n\n\t<div class=\"container container--medium padding-top no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2>Our search engine optimization tools:<\/h2>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--clients  bg--light\">\n\n\t<div class=\"container container--medium padding-top no-pad\">\n\n\t\t<div class=\"clients-by-cat__listing margin-bottom\">\n\n\t\t\t\n\t\t\t\t<div class=\"overflow--hidden\">\n\t\t\t\t\t<div class=\"slick slick--clients\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"hidden\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/about-us\/partner\/\" class=\"link--logo-hover\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/semrush-logo-310x182.webp\" \n\t\t\t\t\t\t\t\t\t\t\talt=\"seo tool - semrush\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"hidden\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/about-us\/partner\/\" class=\"link--logo-hover\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/google-keyword-planner-logo-310x182.webp\" \n\t\t\t\t\t\t\t\t\t\t\talt=\"seo tool - google keyword planner\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"hidden\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/about-us\/partner\/\" class=\"link--logo-hover\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/sistrix-logo-310x182.webp\" \n\t\t\t\t\t\t\t\t\t\t\talt=\"seo tool - sistrix\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"hidden\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/about-us\/partner\/\" class=\"link--logo-hover\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/screaming-frog-logo-310x182.webp\" \n\t\t\t\t\t\t\t\t\t\t\talt=\"seo tool - screaming frog\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"hidden\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/about-us\/partner\/\" class=\"link--logo-hover\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/ahrefs-logo-310x182.webp\" \n\t\t\t\t\t\t\t\t\t\t\talt=\"seo tool - ahrefs\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"hidden\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/about-us\/partner\/\" class=\"link--logo-hover\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/xovi-logo-310x182.webp\" \n\t\t\t\t\t\t\t\t\t\t\talt=\"seo tool - xovi\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n\t\n<\/div>\n\n<div class=\"block block--text  bg--light\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><div style=\"display: none;\"><\/div>\n<div style=\"display: none;\"><\/div>\n<h2>E-commerce SEO for B2B and B2C<\/h2>\n<p>In the world of e-commerce, the requirements for B2B and B2C online stores differ considerably.<br \/>\nWhile both areas aim to increase visibility in search engines and boost traffic, the strategies and focuses vary due to the different target groups and business models.<\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--grid-2  bg--light\" id=\"block_2a1c8895d01b96e6e3faef83c6727d07\">\n\n\t<div class=\"container container--medium padding-top padding-bottom--big\">\n\n\t\t<div class=\"flex flexgrid--gutter flex--wrap normal zoom_no scroll_zoom_no m_bottom_no \">\n\n\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\nflex-with-image\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n\t\t<div class=\"\n\t\t\t\t\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-lp-b2b-b2c.svg\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-lp-b2b-b2c.svg 1400w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-lp-b2b-b2c.svg 1200w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-lp-b2b-b2c.svg 1000w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-lp-b2b-b2c.svg 800w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/12\/seo-lp-b2b-b2c.svg 620w\" sizes=\"(min-width:801px) 800px, 94vw\" loading=\"lazy\" class=\"center\" alt=\"-\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t<\/div>\n\n\t\n<\/div>\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\n\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\t\t<div class=\"accordion-con\">\n\t\t\n\t\t\t\n\t\t\t\t<div class=\"accordion--extra js-fade js-fade-in\">\n\n\t\t\t\t\t<button class=\"accordion--extra__opener \n\t\t\t\t\t\t\t\t\t\t\" id=\"xxx-1-label\" aria-controls=\"xxx-1-content\" aria-expanded=\"false\">\n\t\t\t\t\t\tTarget group and search intention\t\t\t\t\t<\/button>\n\t\t\t\t\t<div class=\"accordion--extra__content\" id=\"xxx-1-content\"\n\t\t\t\t\t\taria-labelledby=\"xxx-1-label\" \n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2B:<\/strong> Specific, complex search queries with a focus on solutions, quality and long-term partnerships.<\/p>\n<p><strong>B2C:<\/strong> Shorter, direct search queries with a focus on immediate availability and price sensitivity.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\t<div class=\"accordion--extra js-fade js-fade-in\">\n\n\t\t\t\t\t<button class=\"accordion--extra__opener \n\t\t\t\t\t\t\t\t\t\t\" id=\"xxx-2-label\" aria-controls=\"xxx-2-content\" aria-expanded=\"false\">\n\t\t\t\t\t\tContent and content strategy\t\t\t\t\t<\/button>\n\t\t\t\t\t<div class=\"accordion--extra__content\" id=\"xxx-2-content\"\n\t\t\t\t\t\taria-labelledby=\"xxx-2-label\" \n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2B:<\/strong> Informative content such as white papers, case studies, technical specifications.<\/p>\n<p><strong>B2C:<\/strong> Visually appealing, emotional content such as product descriptions, reviews and blogs.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\t<div class=\"accordion--extra js-fade js-fade-in\">\n\n\t\t\t\t\t<button class=\"accordion--extra__opener \n\t\t\t\t\t\t\t\t\t\t\" id=\"xxx-3-label\" aria-controls=\"xxx-3-content\" aria-expanded=\"false\">\n\t\t\t\t\t\tKeyword strategy\t\t\t\t\t<\/button>\n\t\t\t\t\t<div class=\"accordion--extra__content\" id=\"xxx-3-content\"\n\t\t\t\t\t\taria-labelledby=\"xxx-3-label\" \n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2B:<\/strong> Focus on specialized, less frequented keywords with a high conversion rate.<\/p>\n<p><strong>B2C:<\/strong> Target keywords with a high search volume and long-tail keywords for specific products.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\t<div class=\"accordion--extra js-fade js-fade-in\">\n\n\t\t\t\t\t<button class=\"accordion--extra__opener \n\t\t\t\t\t\t\t\t\t\t\" id=\"xxx-4-label\" aria-controls=\"xxx-4-content\" aria-expanded=\"false\">\n\t\t\t\t\t\tConversion goals\t\t\t\t\t<\/button>\n\t\t\t\t\t<div class=\"accordion--extra__content\" id=\"xxx-4-content\"\n\t\t\t\t\t\taria-labelledby=\"xxx-4-label\" \n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2B:<\/strong> Lead generation, requests for quotations, building business customer relationships.<\/p>\n<p><strong>B2C:<\/strong> Direct purchases and optimization of product pages for quick decisions.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\t<div class=\"accordion--extra js-fade js-fade-in\">\n\n\t\t\t\t\t<button class=\"accordion--extra__opener \n\t\t\t\t\t\t\t\t\t\t\" id=\"xxx-5-label\" aria-controls=\"xxx-5-content\" aria-expanded=\"false\">\n\t\t\t\t\t\tTechnical SEO requirements\t\t\t\t\t<\/button>\n\t\t\t\t\t<div class=\"accordion--extra__content\" id=\"xxx-5-content\"\n\t\t\t\t\t\taria-labelledby=\"xxx-5-label\" \n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2B:<\/strong> Integration of CRM systems, extensive data sheets, user accounts for business customers.<\/p>\n<p><strong>B2C:<\/strong> High traffic management, mobile<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\t<div class=\"accordion--extra js-fade js-fade-in\">\n\n\t\t\t\t\t<button class=\"accordion--extra__opener \n\t\t\t\t\t\t\t\t\t\t\" id=\"xxx-6-label\" aria-controls=\"xxx-6-content\" aria-expanded=\"false\">\n\t\t\t\t\t\tBacklink strategy\t\t\t\t\t<\/button>\n\t\t\t\t\t<div class=\"accordion--extra__content\" id=\"xxx-6-content\"\n\t\t\t\t\t\taria-labelledby=\"xxx-6-label\" \n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2B:<\/strong> Backlinks from trade publications, business directories, partner websites.<\/p>\n<p><strong>B2C:<\/strong> Backlinks from influencers, blogs, product review sites, social media.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--image-text-box  bg--light right\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom--big\">\n\n\t\t<div class=\"flex flex--wrap\">\n\n\t\t\t<div class=\"flex__item one-half portrait2-one-whole js-fade js-fade-up\">\n\n\t\t\t\t\n\t\t\t\t\t<div class=\"object-fit-con js-fade-up js-fade\" \n\t\t\t\t\t>\n\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/09\/preview-content-marketing-620x383.webp\" \n\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/09\/preview-content-marketing.webp 1400w,\n\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/09\/preview-content-marketing.webp 1200w,\n\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/09\/preview-content-marketing.webp 1000w,\n\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/09\/preview-content-marketing.webp 800w,\n\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/09\/preview-content-marketing-620x383.webp 620w\" \n\t\t\t\t\t\t\tsizes=\"(min-width:801px) 800px, 94vw\" loading=\"lazy\"\n\t\t\t\t\t\t\talt=\"Content Marketing - Landingpage - Preview Image\">\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\n\n\t\t\t<div class=\"flex__item one-half portrait2-one-whole js-fade js-fade-up\">\n\n\t\t\t\t<div class=\"inner\">\n\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"block--headline\">\n\t\t\t\t\t\t\t<div class=\"left\">\n\t\t\t\t\t\t\t\t<h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<span>\u201cA site that doesn&#8217;t reflect what people are looking for can&#8217;t sell anything!\u201d<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<p>Our content marketing approach is designed to promote your brand through strategically developed, SEO-optimized content. We create content that not only informs, but also appeals to your target group emotionally and motivates them to take action. Through targeted <a href=\"https:\/\/www.medienwerft.de\/en\/content-management\/\">content strategies<\/a>, we increase your reach, improve your visibility in search engines and ensure greater customer loyalty. Discover how we use content marketing as the key to sustainable growth.<\/p>\n<p style=\"text-align: left;\"><a class=\"btn fullYellow center\" href=\"\/en\/full-service\/online-marketing\/content-marketing\/\">LEARN MORE<\/a><\/p>\n\t\t\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t<\/div> \n\n\t\t<\/div>\n\n\t<\/div>\n\t\n<\/div>\n\n<div class=\"block block--teaser  bg--light\">\n\n\t<div class=\"container container--normal padding-top--big no-pad\">\n\n\t\t\n\t\t\n\n\t\t\n\n\t\t\n\n\t\t\t\n\t\t\t\t<div class=\"flex flexgrid--normal flex--wrap  js-fade js-fade-in\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>PROJECTS<\/h3>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/references\/bruno-banani\/\"\n\t\t\t\t\t\t\t\tclass=\"flex1 flex flex--column\">\n\t\t\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/09\/201106_MW-943_Bruno_Banani_Beitragsbild-1024x593-1-480x278.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/09\/201106_MW-943_Bruno_Banani_Beitragsbild-1024x593-1-800x463.jpg 800w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/09\/201106_MW-943_Bruno_Banani_Beitragsbild-1024x593-1-620x359.jpg 620w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/09\/201106_MW-943_Bruno_Banani_Beitragsbild-1024x593-1-620x359.jpg 480w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\talt=\"Bruno Banani\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t\t\tBRUNO BANANI\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<h3>BRUNO BANANI<\/h3>\n\t\t\t\t\t\t\t\t\t\t<p>E-commerce for underwear, beach fashion, and fragrances needs strategic marketing. We showcase its earnings potential through tailored support for Bruno Banani&#8217;s stores.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\t\t\t\t\tLEARN MORE\t\t\t\t\t\t\t\t\t\t<\/span><\/div>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>ALSO INTERESTING<\/h3>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/full-service\/online-marketing\/marketing-automation\/\"\n\t\t\t\t\t\t\t\tclass=\"flex1 flex flex--column\">\n\t\t\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/preview-marketing-automation-480x296.webp\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/preview-marketing-automation.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/preview-marketing-automation-620x383.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/preview-marketing-automation-620x383.webp 480w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\talt=\"Marketing automation\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t\t\tONLINE MARKETING\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<h3>Marketing automation<\/h3>\n\t\t\t\t\t\t\t\t\t\t<p>The effecitve us of resources is crucial for the success of your marketing measures and the resulting revenue. By automating repetitive tasks, you can target resources to generate new leads, increase conversions and ROI.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\t\t\t\t\tLEARN MORE\t\t\t\t\t\t\t\t\t\t<\/span><\/div>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/full-service\/e-commerce-trends\/\"\n\t\t\t\t\t\t\t\tclass=\"flex1 flex flex--column noHeadline\">\n\t\t\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/04\/preview-e-commerce-trends-480x296.webp\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/04\/preview-e-commerce-trends.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/04\/preview-e-commerce-trends-620x383.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/04\/preview-e-commerce-trends-620x383.webp 480w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\talt=\"E-Commerce Trends\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t\t\tPIM\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<h3>E-Commerce Trends<\/h3>\n\t\t\t\t\t\t\t\t\t\t<p>The e-commerce environment is known for its constant development. Whether alternative software solutions, innovative providers or a realignment &#8211; the list is constantly changing.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\t\t\t\t\tLEARN MORE\t\t\t\t\t\t\t\t\t\t<\/span><\/div>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\n\t<\/div>\n\n<\/div>\n\n\n<span id=\"kontaktSEO\">\n\n\n<div class=\"block block--lets-connect flex flex--column  bg--white no-pad padding-bottom--big top normal bottom\">\n\n\t<div class=\"connect__banner bg--light js-fade js-fade-in\">\n\t\t<p class=\"connect__tagline\">Let&#8217;s connect<\/p>\n\n\t\t\n\t\t\t<div class=\"connect__tagline-overlay hidden--sm\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<h3>DO YOU HAVE ANY QUESTIONS?<br \/>\n<span class=\"orange\">CONTACT US!<\/span><\/h3>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\n\t\n\t<div class=\"connect__contact js-fade js-fade-in\">\n\n\t\t\n\t\t\t<div class=\"headline-replacement-sm hidden text--center\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<h3>DO YOU HAVE ANY QUESTIONS?<br \/>\n<span class=\"orange\">CONTACT US!<\/span><\/h3>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\n\t\t\t<div class=\"container\">\n\n\t\t\t\t\n\n\t\t\t\t<div class=\"flex flexgrid--gutter flex--wrap padding-top--small\">\n\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\n\t\t\t\t\t\t<div class=\"flex\">\n\t\t\t\t\t\t\t<div class=\"flex__round\">\n\t\t\t\t\t\t\t\t<div class=\"object-fit-con\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Len-Messerschmidt-480x480.webp\"\n\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Len-Messerschmidt.webp 2x,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Len-Messerschmidt-480x480.webp 1x\"\n\t\t\t\t\t\t\t\t\t\t\talt=\"Len Messerschmidt, Leitung Online Marketing\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t<p><strong>LEN MESSERSCHMIDT<\/strong><br \/>\nHead of Online Marketing<\/p>\n<p><a href=\"tel:+49403177990\" rel=\"nofollow\">040 317799-0<\/a><br \/>\n<a href=\"mailto:info@medienwerft.de\">info@medienwerft.de<\/a><\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/len-messerschmidt-5554916a\/\" target=\"_blank\" class=\"connect__linkedin\" rel=\"nofollow noopener\">\n\t\t\t\t\t\t\t\t\t\t\t\t<svg height=\"72\" viewBox=\"0 0 72 72\" width=\"72\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><g fill=\"none\"><path d=\"M8,72 L64,72 C68.418278,72 72,68.418278 72,64 L72,8 C72,3.581722 68.418278,-8.11624501e-16 64,0 L8,0 C3.581722,8.11624501e-16 -5.41083001e-16,3.581722 0,8 L0,64 C5.41083001e-16,68.418278 3.581722,72 8,72 Z\" fill=\"#007EBB\"\/><path d=\"M62,62 L51.315625,62 L51.315625,43.8021149 C51.315625,38.8127542 49.4197917,36.0245323 45.4707031,36.0245323 C41.1746094,36.0245323 38.9300781,38.9261103 38.9300781,43.8021149 L38.9300781,62 L28.6333333,62 L28.6333333,27.3333333 L38.9300781,27.3333333 L38.9300781,32.0029283 C38.9300781,32.0029283 42.0260417,26.2742151 49.3825521,26.2742151 C56.7356771,26.2742151 62,30.7644705 62,40.051212 L62,62 Z M16.349349,22.7940133 C12.8420573,22.7940133 10,19.9296567 10,16.3970067 C10,12.8643566 12.8420573,10 16.349349,10 C19.8566406,10 22.6970052,12.8643566 22.6970052,16.3970067 C22.6970052,19.9296567 19.8566406,22.7940133 16.349349,22.7940133 Z M11.0325521,62 L21.769401,62 L21.769401,27.3333333 L11.0325521,27.3333333 L11.0325521,62 Z\" fill=\"#FFF\"\/><\/g><\/svg>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\n\t\t\t\t\t\t<p><span data-teams=\"true\">\n\t\t\t\t\t\t<script>\n\t\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\t\tportalId: 139748848,\n\t\t\t\t\t\t\t\t\tformId: \"cd85fe7a-37f1-4f9d-9009-0c8be7bd32f6\",\n\t\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1788929747000-1387789634\",\n\t\t\t\t\t\t\t\t\tregion: \"eu1\",\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t})});\n\t\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1788929747000-1387789634\"><\/div><\/span><\/p>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t\n\t<\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>With increasing competition, you need to actively ensure that potential customers visit your website. Search engine optimization is an essential factor for corporate sites, brand sites and also for online stores.<\/p>\n","protected":false},"author":31,"featured_media":62178,"parent":23594,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"class_list":["post-23622","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"taxonomy_info":[],"featured_image_src_large":["https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/03\/heroimage-SEO-en-desktop.webp",2560,896,false],"author_info":{"display_name":"Sophie Weegmann","author_link":"https:\/\/www.medienwerft.de\/en\/author\/sophie\/"},"comment_info":0,"_links":{"self":[{"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/pages\/23622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/comments?post=23622"}],"version-history":[{"count":39,"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/pages\/23622\/revisions"}],"predecessor-version":[{"id":68818,"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/pages\/23622\/revisions\/68818"}],"up":[{"embeddable":true,"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/pages\/23594"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/media\/62178"}],"wp:attachment":[{"href":"https:\/\/www.medienwerft.de\/en\/wp-json\/wp\/v2\/media?parent=23622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}