{"id":23976,"date":"2022-04-22T14:46:04","date_gmt":"2022-04-22T12:46:04","guid":{"rendered":"https:\/\/preview.medienwerft.de\/technology\/sap-customer-experience\/sap-emarsys\/"},"modified":"2026-07-03T19:23:50","modified_gmt":"2026-07-03T17:23:50","slug":"sap-emarsys","status":"publish","type":"page","link":"https:\/\/www.medienwerft.de\/en\/technology\/sap-customer-experience\/sap-emarsys\/","title":{"rendered":"SAP Emarsys"},"content":{"rendered":"<div class=\"block block--intro  bg--light\">\n\n\t\n\n\t<div class=\"container container--medium padding-bottom \">\n\t\t\n\t\t\n\t\t<div class=\"bg--white bg--white spacing\">\n\t\t\t<div class=\"container container--small\">\n\n\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t<nav class=\"breadcrumbs\"><ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\"><span class=\"last\">Home<\/span><\/span><\/li><\/ol><\/nav>\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t<div class=\"block--headline\">\n\t\t\t\t\t\t<div class=\"left\">\n\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span>AUTOMATED AND PERSONALISED: REAL-TIME CUSTOMER ENGAGEMENT WITH SAP ENGAGEMENT CLOUD (SAP EMARSYS)<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\n\t\t\t\t<p class=\"p1\">Optimal shopping experiences, increased customer loyalty, automated after-sales and campaign management \u2013 when it comes to the perfect customer journey, SAP Engagement Cloud (formerly SAP Emarsys) is the ideal solution for marketers.<\/p>\n<p class=\"p1\">Whether via email, mobile, web or loyalty programmes: as a <strong>customer engagement platform<\/strong>, SAP Engagement Cloud \u2013 part of the SAP Customer Experience portfolio \u2013 combines channels, data and artificial intelligence into a powerful solution for modern omnichannel marketing. <strong>Personalised interactions in real time, as well as customer lifecycle-specific marketing automation<\/strong> based on predefined customer segments \u2013 e.g. active customers, inactive customers, those who have abandoned their shopping baskets, etc. \u2013 can thus be securely coordinated across the entire organisation.<\/p>\n<p class=\"p1\">As an <strong>SAP Gold Partner<\/strong>, Medienwerft supports you in making the most of the platform\u2019s potential \u2013 from strategy and implementation through to the continuous optimisation of your marketing processes.<\/p>\n\n\n\t\t\t\t\n\t\t\t\t\t<div class=\"flex flexgrid--gutter flex--wrap extra\">\n\t\t\t\t\t\t<div class=\"flex__item three-fifths xs-one-whole xs-order-9 \">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"flex__item two-fifths xs-one-whole xs-margin-bottom\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n\t\n<\/div>\n\n\n<div class=\"block block--accordion  bg--light c-black bg-white\" id=\"block_dba79039329d6066f6292d6afb623b2a\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom--big \">\n\n\t\t\n\t\t\t<div class=\"accordion js-fade js-fade-in\">\n\n\t\t\t\t<button class=\"accordion__opener\" id=\"xxx-1-label\" aria-controls=\"xxx-1-content\" aria-expanded=\"false\">\n\t\t\t\t\tSAP Emarsys is becoming SAP Engagement Cloud \u2013 what does that mean?\t\t\t\t<\/button>\n\t\t\t\t<div class=\"accordion__content\" id=\"xxx-1-content\"\n\t\t\t\t\taria-labelledby=\"xxx-1-label\">\n\t\t\t\t\t<p class=\"p1\">For existing customers, little will change initially: the familiar functions for marketing automation, omnichannel campaigns and personalisation will remain in place. The main new development is the strategic direction. SAP is positioning the platform more strongly as a central solution for customer engagement and is linking marketing more closely with sales, service, commerce and operational business data. As a result, there is a greater focus on real-time orchestration, AI and integration with the SAP Business Suite.<\/p>\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\n\t<\/div>\n\n<\/div>\n\n<style>\n\t\t<\/style>\n\n<div class=\"block block--grid-2  bg--white\" id=\"block_01d2a49649d28a6f619a7fa30bf2c563\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom--big\">\n\n\t\t<div class=\"flex flexgrid--gutter flex--wrap normal zoom_no scroll_zoom_no m_bottom_no \">\n\n\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\nflex-with-image\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n\t\t<div class=\"\n\t\t\t\t\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-3.-Juli-2026-13_46_54-620x349.png\" \n\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-3.-Juli-2026-13_46_54-1400x788.png 1400w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-3.-Juli-2026-13_46_54-1200x675.png 1200w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-3.-Juli-2026-13_46_54-1000x563.png 1000w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-3.-Juli-2026-13_46_54-800x450.png 800w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/07\/ChatGPT-Image-3.-Juli-2026-13_46_54-620x349.png 620w\" \n\t\t\t\tsizes=\"(min-width:801px) 800px, 94vw\" loading=\"lazy\"\n\t\t\t\t  class=\"center\"\n\t\t\t\talt=\"SAP Engagement Cloud\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t<\/div>\n\n\t\n<\/div>\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\n\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><p><strong><span class=\"yellowText\">LIVE DEMONSTRATION<\/span><\/strong><\/p>\n<h2>DO YOU HAVE ANY QUESTIONS OR ARE YOU INTERESTED IN A DEMO?<\/h2>\n<p>&nbsp;<\/p>\n<p>Have a look at the platform we use to successfully implement powerful automation and personalisation campaigns for many customers. Or would you prefer to speak directly to one of our experts?<\/p>\n<p>We look forward to your call: <span class=\"link\"><a href=\"tel:0403177990\">+49 40-317799-0<\/a><\/span><\/p>\n<\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--medium padding-top no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--text  bg--light\">\n\n\t<div class=\"container container--medium padding-top padding-bottom\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 style=\"text-align: center;\">HAVE A PEEK AT THE CUSTOMER LIFETIME VALUE \u2013 WITH SAP ENGAGEMENT CLOUD (SAP EMARSYS) AND MEDIENWERFT!<\/h2>\n<p style=\"text-align: center;\">No matter where your customers are on their journey, the right strategy gives them well-timed incentives to buy and increases customer loyalty.<\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--image  bg--light\">\n\n\t<div class=\"container container--medium no-pad padding-bottom--big\">\n\n\n\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/customer-lifecycle-emarsys_english-1200x572.png\" \n\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/customer-lifecycle-emarsys_english.png 1600w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/customer-lifecycle-emarsys_english-1400x668.png 1400w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/customer-lifecycle-emarsys_english-1200x572.png 1200w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/customer-lifecycle-emarsys_english-1000x477.png 1000w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/customer-lifecycle-emarsys_english-800x382.png 800w\"\n\t\t\talt=\"emarsys customer life cycle english\" class=\"js-fade js-fade-in\" \n\t\t\tsizes=\"(min-width:1200px) px, 96vw\" \n\t\t\tstyle=\"width:px\" \/>\n\n\t<\/div>\n\t\n<\/div>\n\n<div class=\"block block--slider-text-image  bg--white pos-right\">\n\n\t\n\t\t<div class=\"no-pad no-pad contain\">\n\n\t\t\t\n\t\t\t\t<div class=\"slick slick--split orange-h4-inside js-fade js-fade-in\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\ttransparent\">\n\n\t\t\t\t\t\t\t<div class=\"flex flex--wrap\">\n\n\t\t\t\t\t\t\t\t<div class=\"flex__item one-half md-one-whole flex flex--middle \n\t\t\t\t\t\t\t\t\">\n\t\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"max-width\">\n\t\t\t\t\t\t\t\t\t\t\t<h4><span data-contrast=\"auto\">Intelligent Marketing<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h4>\n<h2>Your target audiences \u2013 smartly segmented<\/h2>\n<p class=\"p1\">The better companies understand their target audiences, the more successful their marketing initiatives will be. With SAP Engagement Cloud, you can create <strong>dynamic segments based on a wide range of criteria<\/strong> \u2013 such as purchasing behaviour, interests, customer value or engagement. These target audiences are updated automatically and can be used immediately in <strong>automated campaigns<\/strong>. This ensures that customers receive exactly the content that is relevant to them, whilst marketing teams can manage their campaigns much more efficiently.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\t\t\t\t\t\t\t\t\t<div class=\"object-fit-con\"  \n\t\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys2-800x582.webp\"\n\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys2.webp 1000w,\n\t\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys2-800x582.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys2-620x451.webp 620w\"\n\t\t\t\t\t\t\t\t\t\t\t\talt=\"Emarsys Slider Grafik - Tablet\" loading=\"lazy\"\n\t\t\t\t\t\t\t\t\t\t\t\tsizes=\"auto, (min-width:800px) 50vw, 100vw\" \n\t\t\t\t\t\t\t\t\t\t\t\twidth=\"1000\" \n\t\t\t\t\t\t\t\t\t\t\t\theight=\"727\" \n\t\t\t\t\t\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"object-position:right-bottom;\" \n\t\t\t\t\t\t\t\t\t\t\t\t \/>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"\n\t\t\t\t\t\t\thidden\t\t\t\t\t\t\ttransparent\">\n\n\t\t\t\t\t\t\t<div class=\"flex flex--wrap\">\n\n\t\t\t\t\t\t\t\t<div class=\"flex__item one-half md-one-whole flex flex--middle \n\t\t\t\t\t\t\t\t\">\n\t\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"max-width\">\n\t\t\t\t\t\t\t\t\t\t\t<h4>Account Engagement<\/h4>\n<h2>Your success \u2013 sales and marketing as one team<\/h2>\n<p class=\"p1\">SAP Engagement Cloud (formerly SAP Emarsys) enables marketing and sales teams to work together to generate the <strong>best possible sales<\/strong>. Each team continues to carry out their usual tasks, but with less effort.<\/p>\n<p>The <a href=\"https:\/\/www.medienwerft.de\/en\/technology\/sap-customer-experience\/emarsys-account-engagement\/\">SAP Emarsys Account Engagement<\/a> add-on is B2B-focused and integrates seamlessly with SAP Sales Cloud \u2013 for a goal-oriented <strong>end-to-end business process<\/strong>.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\t\t\t\t\t\t\t\t\t<div class=\"object-fit-con\"  \n\t\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys3-800x582.webp\"\n\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys3.webp 1000w,\n\t\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys3-800x582.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys3-620x451.webp 620w\"\n\t\t\t\t\t\t\t\t\t\t\t\talt=\"Emarsys Slider Grafik - Laptop\" loading=\"lazy\"\n\t\t\t\t\t\t\t\t\t\t\t\tsizes=\"auto, (min-width:800px) 50vw, 100vw\" \n\t\t\t\t\t\t\t\t\t\t\t\twidth=\"1000\" \n\t\t\t\t\t\t\t\t\t\t\t\theight=\"727\" \n\t\t\t\t\t\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"object-position:right-bottom;\" \n\t\t\t\t\t\t\t\t\t\t\t\t \/>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"\n\t\t\t\t\t\t\thidden\t\t\t\t\t\t\ttransparent\">\n\n\t\t\t\t\t\t\t<div class=\"flex flex--wrap\">\n\n\t\t\t\t\t\t\t\t<div class=\"flex__item one-half md-one-whole flex flex--middle \n\t\t\t\t\t\t\t\t\">\n\t\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"max-width\">\n\t\t\t\t\t\t\t\t\t\t\t<h4>Omnichannel Marketing<\/h4>\n<h2>Your real-time campaigns \u2013 personalised with AI<\/h2>\n<p class=\"p1\">SAP Engagement Cloud (SAP Emarsys) <strong>uses artificial intelligence and up-to-date business data<\/strong> to deliver personalised content and offers. Purchase histories, interests, product preferences and interactions with your company are incorporated into communications, as is information from ERP, commerce and service systems. This results in campaigns tailored to your customers\u2019 actual situations \u2013 <strong>with relevant messages and consistent brand communication<\/strong>.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\t\t\t\t\t\t\t\t\t<div class=\"object-fit-con\"  \n\t\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys1-800x582.webp\"\n\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys1.webp 1000w,\n\t\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys1-800x582.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/slider-emarsys1-620x451.webp 620w\"\n\t\t\t\t\t\t\t\t\t\t\t\talt=\"Emarsys Slider Grafik\" loading=\"lazy\"\n\t\t\t\t\t\t\t\t\t\t\t\tsizes=\"auto, (min-width:800px) 50vw, 100vw\" \n\t\t\t\t\t\t\t\t\t\t\t\twidth=\"1000\" \n\t\t\t\t\t\t\t\t\t\t\t\theight=\"727\" \n\t\t\t\t\t\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"object-position:right-bottom;\" \n\t\t\t\t\t\t\t\t\t\t\t\t \/>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t\n\n\t\t<\/div>\n\n\t\n<\/div>\n\n<div class=\"block block--with-bg  bg--white\">\n\n\t<div class=\"padding-top padding-bottom--big relative\">\n\n\t\t\n\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/08\/farbenspiel-scaled-1-1600x483.jpeg\"\n\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/08\/farbenspiel-scaled-1-1920x579.jpeg 1920w,\n\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/08\/farbenspiel-scaled-1-1600x483.jpeg 1600w,\n\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/08\/farbenspiel-scaled-1-1400x422.jpeg 1400w,\n\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/08\/farbenspiel-scaled-1-1200x362.jpeg 1200w,\n\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/08\/farbenspiel-scaled-1-1000x302.jpeg 1000w,\n\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/08\/farbenspiel-scaled-1-800x241.jpeg 800w\" class=\"object-fit-img\"\n\t\t\t\tsizes=\"100vw\" alt=\"Farbenspiel Hintergrundbild\" loading=\"lazy\" \/>\n\n\t\t\n\t\t\t\t\t<div class=\"block--headline\">\n\t\t\t\t<div class=\"container container--medium text--center  js-fade js-fade-in center\">\n\t\t\t\t\t<h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span>THE MAIN BENEFITS OF SAP ENGAGEMENT CLOUD (SAP EMARSYS)<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t   \n\t\t\t<div class=\"layout layout--icons\">\n\t\t\n\t\t\t\t\t<div class=\"container container--medium padding-top--small\">\n\n\t\t\t\t\t\t<div class=\"flex flexgrid--narrow flex--wrap \n\t\t\t\t\t\t\t\t\t\t\t\t\tjs-fade js-fade-in zoom_ja\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex__item margin-bottom--small text--center one-fifth lg-one-third portrait-one-half\">\n\t\t\t\t\t\t\t\t\t<div class=\"i-con\"  >\n\t\t\t\t\t\t\t\t\t\t<div class=\"i-con__inner flex flex--middle\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/08\/icon_e-commerce.svg\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"max-width:120px\"\n\t\t\t\t\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t\t\t\t\tloading=\"lazy\" alt=\"PERSONALISED OFFERS\n\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4>PERSONALISED OFFERS<\/h4>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>scalable and delivered in real time<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex__item margin-bottom--small text--center one-fifth lg-one-third portrait-one-half\">\n\t\t\t\t\t\t\t\t\t<div class=\"i-con\"  >\n\t\t\t\t\t\t\t\t\t\t<div class=\"i-con__inner flex flex--middle\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/03\/icon-orange-omnichannel-automation-orange-2.svg\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"max-width:120px\"\n\t\t\t\t\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t\t\t\t\tloading=\"lazy\" alt=\"OMNICHANNEL AUTOMATION\n\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4>OMNICHANNEL AUTOMATION<\/h4>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>automatically controlled by AI agents<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex__item margin-bottom--small text--center one-fifth lg-one-third portrait-one-half\">\n\t\t\t\t\t\t\t\t\t<div class=\"i-con\"  >\n\t\t\t\t\t\t\t\t\t\t<div class=\"i-con__inner flex flex--middle\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/03\/icon-orange-marketer-freundliche-ai-1.svg\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"max-width:120px\"\n\t\t\t\t\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t\t\t\t\tloading=\"lazy\" alt=\"MARKETER-\nFRIENDLY AI\n\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4>MARKETER-<br \/>\nFRIENDLY AI<\/h4>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>based on low-code\/no-code tools<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex__item margin-bottom--small text--center one-fifth lg-one-third portrait-one-half\">\n\t\t\t\t\t\t\t\t\t<div class=\"i-con\"  >\n\t\t\t\t\t\t\t\t\t\t<div class=\"i-con__inner flex flex--middle\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/08\/icon_seo.svg\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"max-width:120px\"\n\t\t\t\t\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t\t\t\t\tloading=\"lazy\" alt=\"AI-POWERED\nREPORTING\n\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4>AI-POWERED<br \/>\nREPORTING<\/h4>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>for rapid analysis and adaptation<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex__item margin-bottom--small text--center one-fifth lg-one-third portrait-one-half\">\n\t\t\t\t\t\t\t\t\t<div class=\"i-con\"  >\n\t\t\t\t\t\t\t\t\t\t<div class=\"i-con__inner flex flex--middle\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/03\/icon-orange-optimierte-kundenerfahrung-1.svg\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"max-width:120px\"\n\t\t\t\t\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t\t\t\t\tloading=\"lazy\" alt=\"API-FIRST\nARCHITECTURE\n\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4>API-FIRST<br \/>\nARCHITECTURE<\/h4>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>for enterprise-wide integration<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t   \n\t\t\t<div class=\"layout layout--text\">\n\t\t\n\t\t\t\t\t<div class=\"container container--small  js-fade js-fade-in\">\n\n\t\t\t\t\t<h2><\/h2>\n<h2 style=\"text-align: center;\">MEDIENWERFT \u2013 YOUR PARTNER FOR SAP ENGAGEMENT CLOUD (SAP EMARSYS)<\/h2>\n<p class=\"p1\" style=\"text-align: center;\">Customer Experience &amp; E-commerce IT \u2013 the best of both worlds: as an SAP Gold Partner, we are leading specialists in SAP Commerce Cloud and the products in the SAP Customer Experience portfolio; as UX\/UI and online marketing experts, we understand the challenges marketers face in achieving their KPIs. Drawing on this expertise, we support you in the design, configuration, planning and optimisation of SAP Engagement Cloud (formerly SAP Emarsys) for your organisation.<\/p>\n<p style=\"text-align: center;\"><a class=\"btn btn--white\" href=\"\/en\/contact\/\">GET IN TOUCH<\/a><\/p>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t   \n\t\t\t<div class=\"layout layout--images\">\n\t\t\n\t\t\t\t\t<div class=\"container container--small text--center padding-top--small  js-fade js-fade-in\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/07\/SAP-Gold-REX-white.svg\"\n\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/07\/SAP-Gold-REX-white.svg 2x, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/07\/SAP-Gold-REX-white.svg 1x\" \n\t\t\t\t\t\t\t\talt=\"SAP Gold Partner &amp; SAP REX\" \n\t\t\t\t\t\t\t\tstyle=\"width:680px\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\twidth=\"435.0308533\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\theight=\"70\" \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tloading=\"lazy\" class=\"margin-bottom--small\" \/>\n\n\t\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--headline  bg--light\">\n\n\t<div class=\"container container--medium padding-top--big no-pad  js-fade js-fade-in text--center\">\n\n\t\t<h2>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t<span>SAP ENGAGEMENT CLOUD (SAP EMARSYS) WITH MEDIENWERFT \u2013 <\/span>\n\n\t\t\t\t\n\t\t\t\t\t<span>WE CAN DO A LOT FOR YOU<\/span>\n\n\t\t\t\t\t\t\t\n\t\t<\/h2>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--list-with-icon  bg--light\">\n\n\t<div class=\"container container--normal padding-top padding-bottom \">\n\n\t\t\t\n\n\t\t\t<div class=\"flex flexgrid--wide flex--wrap js-fade js-fade-in amount_2\">\n\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/05\/icon-black-konzeption-birne.png\" alt=\"Konzeption Gl\u00fchbirne Icon\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong><span class=\"addOnPaketeHeadline2\">Conception<\/span><\/strong><\/p>\n<p>We use workshops, audits and KPI checks, to identify \u2013 in conjunction with you \u2013 what the core challenges are. This digital strategy is the basis for everything we do from here on.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/10\/icon_10.png\" alt=\"Icon\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong><span class=\"addOnPaketeHeadline2\">System configuration<\/span><\/strong><\/p>\n<p>As Emarsys experts, we set up the system for you and take over the entire system configuration process, from basic setup to operation. We are also happy to integrate third-party providers.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/05\/icon-black-productivity.png\" alt=\"Produktivit\u00e4t Icon\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong><span class=\"addOnPaketeHeadline2\">Planning and implementation<\/span><\/strong><\/p>\n<p>Based on your business values, we design automated marketing campaigns to realise dormant potential.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"flex__item one-half sm-one-whole margin-bottom--small\">\n\n\t\t\t\t\t\t<div class=\"icon-list\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2021\/10\/icon_2.png\" alt=\"Icon\" loading=\"lazy\" \/>\n\n\t\t\t\t\t\t\t<div class=\"icon-list__content\">\n\t\t\t\t\t\t\t<p><strong><span class=\"addOnPaketeHeadline2\">Optimisation and customer retention<\/span><\/strong><\/p>\n<p>We set up the marketing automation lines and analyse the results for you. If necessary, we will adjust the campaigns to meet your KPIs.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--quote  bg--white mpos-bottom\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom--big \">\n\t\t\n\t\t\t\t\t\n\t\t\t<div class=\"flex flex--quote flex--middle flex--wrap\">\n\t\t\t\t<div class=\"flex__item  \n\t\t\t\t\t\t\t\t\">\n\t\t\t\t\t\t\t\t\t\t\t<h3>SAP EMARSYS IN USE<\/h3>\n\t\t\t\t\t\t\t\t\t\t<blockquote class=\"blockquote--big\">\n\t\t\t\t\t\t<p>\u201eWith its KPI-based approach, SAP Engagement Cloud focuses on the marketer and their daily challenges. This corresponds with the solutions we offer our customers. Achieving their goals and successfully mastering their daily challenges with operational solutions is exactly what we are all about.\u201c<\/p>\n\t\t\t\t\t\t<footer>\n\t\t\t\t\t\t\t<cite>\n\t\t\t\t\t\t\t\t<p>Hendrik van Laaten<br \/>\r\nManaging Director Medienwerft<\/p>\n\t\t\t\t\t\t\t<\/cite>\n\t\t\t\t\t\t<\/footer>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"flex__item  \n\t\t\t\t\t\t\t\t\">\n\t\t\t\t\t<div class=\"img-round\">\n\t\t\t\t\t\t<div class=\"round__inner\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/11\/Hendrik-Kreisgrafik-310x310.webp\" \n\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/11\/Hendrik-Kreisgrafik.webp 2x, \n\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/11\/Hendrik-Kreisgrafik-310x310.webp 1x\" \n\t\t\t\t\t\t\talt=\"Hendrik van Laaten\" loading=\"lazy\" \/>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n<\/div>\n\n<div class=\"block block--orange-list  bg--white\">\n\n\t<div class=\"container container--small padding-top padding-bottom--big \">\n\n\t\t\t\t\t<h2 class=\"margin-bottom--grid js-fade js-fade-in text--center\">SAP ENGAGEMENT CLOUD IS THE SOLUTION FOR YOUR CHALLENGES<\/h2>\n\t\t\n\t\t<div class=\"flex flex--wrap flex--center js-fade\">\n\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\">\n\t\t\t\t<h3>TYPICAL CHALLENGES IN MARKETING<\/h3>\n<ul>\n<li>Differentiated marketing targets (e.g. sales targets, new customer acquisition, etc.)<\/li>\n<li>Measuring success of KPIs<\/li>\n<li>Limited resources (time, PD and budget)<\/li>\n<li>Rapid operational implementation<\/li>\n<\/ul>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\">\n\t\t\t\t<h3>THE SOLUTION:<br \/>\nSAP ENGAGEMENT CLOUD<\/h3>\n<ul>\n<li>Operational marketing<\/li>\n<li>KPI-driven concept<\/li>\n<li>Industry-specific analyses and use cases to achieve business results<\/li>\n<li>Fully integrated customer engagement platform<\/li>\n<\/ul>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small padding-top padding-bottom\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 style=\"text-align: center;\">THE MOST IMPORTANT QUESTIONS AND ANSWERS ABOUT<br \/>\nSAP ENGAGEMENT CLOUD (SAP EMARSYS)<\/h2>\n<div id=\"rank-math-rich-snippet-wrapper\"><div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list \">\n<div id=\"faq-1\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">WHO IS EMARSYS?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>SAP Emarsys supports digital marketers and business owners with their own omnichannel customer engagement platform that can improve their business results in a flash. The platform brings together key business objectives with proven omnichannel customer engagement strategies based on the experience of leading brands, to deliver outstanding, 1:1 experiences for end customers, immediate, measurable results as well as accelerated time-to-value periods. Emarsys products are part of the SAP Customer Experience portfolio.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-2\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">WHAT IS SAP EMARSYS?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>SAP Emarsys is the omnichannel customer engagement platform for successful e-commerce in B2B and B2C. Business goals are immediately combined with proven, industry-specific customer engagement strategies, which are implemented at the perfect time to the pre-segmented customer groups thanks to intelligent marketing automation.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-3\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">WHAT SOLUTIONS DOES SAP EMARSYS OFFER?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>For e-commerce and retail businesses Emarsys offers solutions that improve customer loyalty and increase customer lifetime value through automated marketing strategies. The result? Better conversions and more revenue.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-4\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">HOW DO MARKETERS BENEFIT FROM SAP EMARSYS?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>SAP Emarsys offers solutions for the daily challenges that marketers face as it has been developed from operational marketing. The marketer-friendly AI combines AI &amp; predictive analytics with marketing execution, ensuring scalable 1:1 personalisation and sustainably optimised business results.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-5\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">WHICH CHANNELS DOES SAP EMARSYS SERVE?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>As a fully integrated customer engagement platform, SAP Emarsys eliminates silos and brings customer data together through an open structure and API to actively promote omnichannel engagement. Integrated omnichannel automation simplifies cross-channel adoption and perfects your marketing activities for a completely optimised customer experience across all channels.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-6\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">WHAT DOES SAP EMARSYS COST?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>SAP Emarsys offers a wide range of marketing automation functions for the e-mail, mobile and web touchpoints. The costs depend on the functionalities chosen.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-7\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">HOW DOES MEDIENWERFT SUPPORT COMPANIES WITH SAP EMARSYS?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Medienwerft is your competent partner when introducing SAP Emarsys. We are by your side from conception, to system configuration, implementation and optimisation.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--teaser  bg--light\">\n\n\t<div class=\"container container--normal padding-top--big padding-bottom--big\">\n\n\t\t\n\t\t\n\n\t\t\n\n\t\t\n\n\t\t\t\n\t\t\t\t<div class=\"flex flexgrid--normal flex--wrap  js-fade js-fade-in\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>SAP MARKETING<\/h3>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/technology\/sap-customer-experience\/sap-marketing-cloud\/\"\n\t\t\t\t\t\t\t\tclass=\"flex1 flex flex--column\">\n\t\t\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/sap-marketing-cloud-thumb.webp\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/sap-marketing-cloud-thumb.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/sap-marketing-cloud-thumb.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/sap-marketing-cloud-thumb.webp 480w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\talt=\"SAP Marketing Cloud\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t\t\tSAP MARKETING CLOUD\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<h3>SAP Marketing Cloud<\/h3>\n\t\t\t\t\t\t\t\t\t\t<p>How well do you know your customers? Do you know what they have done, what they\u2019re going to do and what they\u2019re doing now? With SAP Marketing (formerly: SAP Hybris Marketing) you can find out more about your customers and get an insight into what motivates each individual.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\t\t\t\t\tUSE CUSTOMER DATA\t\t\t\t\t\t\t\t\t\t<\/span><\/div>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>ALSO INTERESTING<\/h3>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/full-service\/online-marketing\/\"\n\t\t\t\t\t\t\t\tclass=\"flex1 flex flex--column\">\n\t\t\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/05\/digital-marketing-preview-teaser-480x296.webp\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/05\/digital-marketing-preview-teaser.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/05\/digital-marketing-preview-teaser-620x383.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/05\/digital-marketing-preview-teaser-620x383.webp 480w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\talt=\"Online Marketing\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t\t\tSERVICES\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<h3>Online Marketing<\/h3>\n\t\t\t\t\t\t\t\t\t\t<p>Whether customer acquisition or customer retention &#8211; we operate our online marketing according to clear performance criteria. Our concepts and strategies must lead to measurable success, be modular and flexible enough that we can continue to optimise them during ongoing operations.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\t\t\t\t\tSELL SUCCESSFULLY\t\t\t\t\t\t\t\t\t\t<\/span><\/div>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/technology\/enterprise-e-commerce\/sap-commerce-cloud\/\"\n\t\t\t\t\t\t\t\tclass=\"flex1 flex flex--column noHeadline\">\n\t\t\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/preview-heroimage-sap-commerce-cloud-480x296.webp\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/preview-heroimage-sap-commerce-cloud.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/preview-heroimage-sap-commerce-cloud-620x383.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/preview-heroimage-sap-commerce-cloud-620x383.webp 480w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\talt=\"SAP Commerce Cloud\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t\t\tSAP COMMERCE CLOUD\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<h3>A SHOPPING EXPERIENCE ACROSS ALL CHANNELS<\/h3>\n\t\t\t\t\t\t\t\t\t\t<p>Successful omnichannel commerce has a name: SAP Customer Experience. Across all channels \u2013 be it online or offline \u2013 with SAP Commerce Cloud you can adopt a personalised approach to your customers.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\t\t\t\t\tINSPIRE\t\t\t\t\t\t\t\t\t\t<\/span><\/div>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--lets-connect flex flex--column  bg--white no-pad padding-bottom--big top normal bottom\">\n\n\t<div class=\"connect__banner bg--light js-fade js-fade-in\">\n\t\t<p class=\"connect__tagline\">Let&#8217;s connect<\/p>\n\n\t\t\n\t\t\t<div class=\"connect__tagline-overlay hidden--sm\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<h3>DO YOU HAVE ANY QUESTIONS?<br \/>\n<span class=\"orange\">CONTACT US!<\/span><\/h3>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\n\t\n\t<div class=\"connect__contact js-fade js-fade-in\">\n\n\t\t\n\t\t\t<div class=\"headline-replacement-sm hidden text--center\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<h3>DO YOU HAVE ANY QUESTIONS?<br \/>\n<span class=\"orange\">CONTACT US!<\/span><\/h3>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\n\t\t\t<div class=\"container\">\n\n\t\t\t\t\n\n\t\t\t\t<div class=\"flex flexgrid--gutter flex--wrap padding-top--small\">\n\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\n\t\t\t\t\t\t<div class=\"flex\">\n\t\t\t\t\t\t\t<div class=\"flex__round\">\n\t\t\t\t\t\t\t\t<div class=\"object-fit-con\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-baumann-kontakt.webp\"\n\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-baumann-kontakt.webp 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fill=\"#FFF\"\/><\/g><\/svg>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<script>\n\t\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\t\tportalId: 139748848,\n\t\t\t\t\t\t\t\t\tformId: \"cd85fe7a-37f1-4f9d-9009-0c8be7bd32f6\",\n\t\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1789311916000-2567923955\",\n\t\t\t\t\t\t\t\t\tregion: \"eu1\",\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t})});\n\t\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1789311916000-2567923955\"><\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t\n\t<\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>SAP Engagement Cloud ensures better customer retention through personalised offers and content as well as customer life cycle-specific marketing automation.<\/p>\n","protected":false},"author":31,"featured_media":15401,"parent":23652,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"class_list":["post-23976","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"taxonomy_info":[],"featured_image_src_large":["https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/03\/210215_Mw-1653_News_Emarsys_Blog_Hero.jpg-1024x321.webp",1024,321,true],"author_info":{"display_name":"Sophie 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