{"id":37235,"date":"2023-04-18T10:42:51","date_gmt":"2023-04-18T08:42:51","guid":{"rendered":"https:\/\/www.medienwerft.de\/uncategorized\/2023\/how-does-an-saas-design-agency-manage-to-maximise-how-a-user-experiences-software\/"},"modified":"2026-05-06T17:43:04","modified_gmt":"2026-05-06T15:43:04","slug":"saas-design-agency","status":"publish","type":"post","link":"https:\/\/www.medienwerft.de\/en\/cx\/2023\/saas-design-agency\/","title":{"rendered":"How does an SaaS design agency manage to maximise how a user experiences software?"},"content":{"rendered":"<div class=\"block block--intro  bg--white\">\n\n\t\n\n\t<div class=\"container container--medium padding-bottom--big \">\n\t\t\n\t\t\n\t\t<div class=\"bg--white bg--light spacing\">\n\t\t\t<div class=\"container container--small\">\n\n\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t<nav class=\"breadcrumbs\"><ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\"><span class=\"last\">Home<\/span><\/span><\/li><\/ol><\/nav>\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t<div class=\"block--headline\">\n\t\t\t\t\t\t<div class=\"left\">\n\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span>How does an SaaS design agency manage to maximise how a user experiences software?<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\n\t\t\t\t<p>Anyone who has ever worked in a job that requires highly specialised software has probably thought, &#8220;This needs to be much easier!&#8221;. However, if the user experience needs to be improved, this can lead to the results achieved suffering. That&#8217;s why it&#8217;s worthwhile for companies to invest in a cloud-based software or web app that was designed and developed by an SAAS design agency \u2013 this way you can be sure that both user-friendliness and joy of use have been thought of.<\/p>\n\n\n\t\t\t\t\n\t\t\t\t\t<div class=\"flex flexgrid--gutter flex--wrap extra\">\n\t\t\t\t\t\t<div class=\"flex__item three-fifths xs-one-whole xs-order-9 \">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"flex__item two-fifths xs-one-whole xs-margin-bottom\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n\t\n\t\t<div class=\"flex flex--column\">\n\t\t\t<div class=\"one-whole\">\n\t\t\t\t<div class=\"container container--small margin-bottom--small\">\n\t\t\t\t\t<p class=\"meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/category\/cx\/\">\n\t\t\t\t\t\t\t\t\t#CUSTOMER EXPERIENCE\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t&dash; \t\t\t\t\t\t\t18. April 2023\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\n<\/div>\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id80535_9ecbbe-40{margin-top:0px;margin-bottom:0px;}.kb-row-layout-id80535_9ecbbe-40 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id80535_9ecbbe-40 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id80535_9ecbbe-40 > .kt-row-column-wrap{column-gap:0px;row-gap:0px;max-width:962px;margin-left:auto;margin-right:auto;padding-top:25px;padding-right:25px;padding-bottom:50px;padding-left:25px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id80535_9ecbbe-40{border-bottom:1px solid var(--custom-16);}.kb-row-layout-id80535_9ecbbe-40{background-color:#ffffff;}.kb-row-layout-id80535_9ecbbe-40 > .kt-row-layout-overlay{opacity:0.30;}.kb-row-layout-id80535_9ecbbe-40{z-index:200;position:relative;}@media all and (max-width: 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.kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column80535_6e37bc-a2 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column80535_6e37bc-a2 > .kt-inside-inner-col{flex-direction:column;}.kadence-column80535_6e37bc-a2 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column80535_6e37bc-a2 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column80535_6e37bc-a2{position:relative;}@media all and (max-width: 1024px){.kadence-column80535_6e37bc-a2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column80535_6e37bc-a2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column80535_6e37bc-a2\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id80535_6dc482-1c > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id80535_6dc482-1c > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id80535_6dc482-1c > .kt-row-column-wrap{column-gap:25px;row-gap:25px;max-width:1230px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;grid-template-columns:minmax(0, calc(15% - ((25px * 1 )\/2)))minmax(0, calc(85% - ((25px * 1 )\/2)));}.kb-row-layout-id80535_6dc482-1c > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id80535_6dc482-1c > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id80535_6dc482-1c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id80535_6dc482-1c alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column80535_d97030-20 > .kt-inside-inner-col{display:flex;}.kadence-column80535_d97030-20 > .kt-inside-inner-col,.kadence-column80535_d97030-20 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column80535_d97030-20 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column80535_d97030-20 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;align-items:flex-start;}.kadence-column80535_d97030-20 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column80535_d97030-20 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column80535_d97030-20 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column80535_d97030-20{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_d97030-20{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_d97030-20 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column80535_d97030-20 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column80535_d97030-20{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column80535_d97030-20{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_d97030-20{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_d97030-20 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 1024px){.kadence-column80535_d97030-20 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;align-items:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column80535_d97030-20{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_d97030-20{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_d97030-20 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column80535_d97030-20 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;align-items:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column80535_d97030-20\"><div class=\"kt-inside-inner-col\"><style>.kb-image80535_835d78-8d.kb-image-is-ratio-size, .kb-image80535_835d78-8d .kb-image-is-ratio-size{max-width:125px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image80535_835d78-8d.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image80535_835d78-8d .kb-image-is-ratio-size{align-self:unset;}.kb-image80535_835d78-8d{max-width:125px;}.image-is-svg.kb-image80535_835d78-8d{-webkit-flex:0 1 100%;flex:0 1 100%;}.image-is-svg.kb-image80535_835d78-8d img{width:100%;}.kb-image80535_835d78-8d .kb-image-has-overlay:after{opacity:0.3;}.kb-image80535_835d78-8d img.kb-img, .kb-image80535_835d78-8d .kb-img img{-webkit-mask-image:url(https:\/\/www.medienwerft.de\/wp-content\/plugins\/kadence-blocks\/includes\/assets\/images\/masks\/circle.svg);mask-image:url(https:\/\/www.medienwerft.de\/wp-content\/plugins\/kadence-blocks\/includes\/assets\/images\/masks\/circle.svg);-webkit-mask-size:auto;mask-size:auto;-webkit-mask-repeat:no-repeat;mask-repeat:no-repeat;-webkit-mask-position:center;mask-position:center;}@media all and (max-width: 767px){.kb-image80535_835d78-8d.kb-image-is-ratio-size, .kb-image80535_835d78-8d .kb-image-is-ratio-size{max-width:64px;width:100%;}.kb-image80535_835d78-8d{max-width:64px;}}<\/style>\n<figure class=\"wp-block-kadence-image kb-image80535_835d78-8d size-full kb-image-is-ratio-size\"><div class=\"kb-is-ratio-image kb-image-ratio-square\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/zitat-jochen-martens-kreisportrait.webp\" alt=\"Zitat - Jochen Martens - Leitung Kreation\" class=\"kb-img wp-image-38757\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/zitat-jochen-martens-kreisportrait.webp 300w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/zitat-jochen-martens-kreisportrait-200x200.webp 200w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/zitat-jochen-martens-kreisportrait-40x40.webp 40w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/div><\/figure>\n<\/div><\/div>\n\n\n<style>.kadence-column80535_c4d442-af > .kt-inside-inner-col{display:flex;}.kadence-column80535_c4d442-af > .kt-inside-inner-col,.kadence-column80535_c4d442-af > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column80535_c4d442-af > .kt-inside-inner-col{row-gap:0px;column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column80535_c4d442-af > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}.kadence-column80535_c4d442-af > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column80535_c4d442-af > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column80535_c4d442-af > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column80535_c4d442-af{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_c4d442-af{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_c4d442-af > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column80535_c4d442-af > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column80535_c4d442-af{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column80535_c4d442-af{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_c4d442-af{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_c4d442-af > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column80535_c4d442-af > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column80535_c4d442-af{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_c4d442-af{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80535_c4d442-af > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column80535_c4d442-af > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column80535_c4d442-af\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading80535_b74112-b6, .wp-block-kadence-advancedheading.kt-adv-heading80535_b74112-b6[data-kb-block=\"kb-adv-heading80535_b74112-b6\"]{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;font-size:20px;line-height:28px;font-weight:400;font-style:normal;font-family:'TodaySans Medium', Helvetica;}.wp-block-kadence-advancedheading.kt-adv-heading80535_b74112-b6 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading80535_b74112-b6[data-kb-block=\"kb-adv-heading80535_b74112-b6\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading80535_b74112-b6 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading80535_b74112-b6[data-kb-block=\"kb-adv-heading80535_b74112-b6\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading80535_b74112-b6, .wp-block-kadence-advancedheading.kt-adv-heading80535_b74112-b6[data-kb-block=\"kb-adv-heading80535_b74112-b6\"]{font-size:14px;line-height:21px;}}<\/style>\n<p class=\"kt-adv-heading80535_b74112-b6 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading80535_b74112-b6\">Jochen Martens<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading80535_362de3-12, .wp-block-kadence-advancedheading.kt-adv-heading80535_362de3-12[data-kb-block=\"kb-adv-heading80535_362de3-12\"]{padding-top:0px;padding-right:0px;padding-bottom:15px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;font-size:20px;line-height:28px;font-weight:200;font-style:normal;font-family:'TodaySans Light', Helvetica;}.wp-block-kadence-advancedheading.kt-adv-heading80535_362de3-12 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading80535_362de3-12[data-kb-block=\"kb-adv-heading80535_362de3-12\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading80535_362de3-12 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading80535_362de3-12[data-kb-block=\"kb-adv-heading80535_362de3-12\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading80535_362de3-12 wp-block-kadence-advancedheading has-custom-23-color has-text-color\" data-kb-block=\"kb-adv-heading80535_362de3-12\">Head of CX Design<\/p>\n\n\n<style>.kt-svg-icons80535_830b17-29 .kt-svg-item-0 .kb-svg-icon-wrap{color:var(--global-palette4, #2D3748);font-size:50px;}.wp-block-kadence-icon.kt-svg-icons80535_830b17-29{justify-content:flex-start;gap:10px;}<\/style>\n<div class=\"wp-block-kadence-icon kt-svg-icons kt-svg-icons80535_830b17-29 alignnone\"><style>.kt-svg-item-80535_63371e-2a .kb-svg-icon-wrap, .kt-svg-style-stacked.kt-svg-item-80535_63371e-2a .kb-svg-icon-wrap{color:#000000;font-size:24px;}.kt-svg-item-80535_63371e-2a:hover .kb-svg-icon-wrap{color:#f99700;}<\/style>\n<div class=\"wp-block-kadence-single-icon kt-svg-style-default kt-svg-icon-wrap kt-svg-item-80535_63371e-2a modal-trigger autor-formular-icon\"><a href=\"mailto:info@medienwerft.de\" class=\"kt-svg-icon-link\" aria-label=\"Kontakt aufnehmen\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_mail\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  role=\"img\"><title>Kontakt aufnehmen<\/title><path d=\"M4 4h16c1.1 0 2 .9 2 2v12c0 1.1-.9 2-2 2H4c-1.1 0-2-.9-2-2V6c0-1.1.9-2 2-2z\"\/><polyline points=\"22,6 12,13 2,6\"\/><\/svg><\/span><\/a><\/div>\n<\/div>\n\n\n<style>.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-inner-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:10px;}.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;padding-top:0px;padding-right:25px;padding-bottom:5px;padding-left:0px;}.kt-accordion-id80535_4ca4cf-e2 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top-color:var(--global-palette6, #718096);border-top-style:solid;border-right-color:var(--global-palette6, #718096);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette6, #718096);border-left-style:solid;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;background:rgba(0,0,0,0);font-size:14px;line-height:22px;font-family:'TodaySans Medium', Helvetica;font-weight:400;text-transform:uppercase;color:#000000;padding-top:25px;padding-right:25px;padding-bottom:10px;padding-left:0px;}.kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:before{background:#000000;}.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner, .kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner h1, .kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner h2, .kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner h3, .kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner h4, .kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner h5, .kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner h6{color:var(--global-palette3, #1A202C);}.kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger{background:#000000;}.kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:before{background:rgba(0,0,0,0);}.kt-accordion-id80535_4ca4cf-e2 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id80535_4ca4cf-e2 .kt-blocks-accordion-header:focus-visible{color:#f99700;background:rgba(0,0,0,0);border-top-color:var(--global-palette1, #3182CE);border-top-style:solid;border-right-color:var(--global-palette1, #3182CE);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette1, #3182CE);border-left-style:solid;}.kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion--visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:#f99700;}.kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger, body:not(.hide-focus-outline) .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger{background:#f99700;}.kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:rgba(0,0,0,0);}.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id80535_4ca4cf-e2 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{color:#000000;background:rgba(0,0,0,0);border-top-color:var(--global-palette2, #2B6CB0);border-top-style:solid;border-right-color:var(--global-palette2, #2B6CB0);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette2, #2B6CB0);border-left-style:solid;}.kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:#000000;}.kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger{background:#000000;}.kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80535_4ca4cf-e2:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:rgba(0,0,0,0);}@media all and (max-width: 1024px){.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}}@media all and (max-width: 1024px){.kt-accordion-id80535_4ca4cf-e2 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top-color:var(--global-palette6, #718096);border-top-style:solid;border-right-color:var(--global-palette6, #718096);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette6, #718096);border-left-style:solid;}}@media all and (max-width: 1024px){.kt-accordion-id80535_4ca4cf-e2 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id80535_4ca4cf-e2 .kt-blocks-accordion-header:focus-visible{border-top-color:var(--global-palette1, #3182CE);border-top-style:solid;border-right-color:var(--global-palette1, #3182CE);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette1, #3182CE);border-left-style:solid;}}@media all and (max-width: 1024px){.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id80535_4ca4cf-e2 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:var(--global-palette2, #2B6CB0);border-top-style:solid;border-right-color:var(--global-palette2, #2B6CB0);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette2, #2B6CB0);border-left-style:solid;}}@media all and (max-width: 767px){.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-inner-wrap{display:block;}.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-inner-wrap .kt-accordion-pane:not(:first-child){margin-top:10px;}.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}.kt-accordion-id80535_4ca4cf-e2 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top-color:var(--global-palette6, #718096);border-top-style:solid;border-right-color:var(--global-palette6, #718096);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette6, #718096);border-left-style:solid;font-size:18px;padding-top:20px;padding-bottom:20px;}.kt-accordion-id80535_4ca4cf-e2 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id80535_4ca4cf-e2 .kt-blocks-accordion-header:focus-visible{border-top-color:var(--global-palette1, #3182CE);border-top-style:solid;border-right-color:var(--global-palette1, #3182CE);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette1, #3182CE);border-left-style:solid;}.kt-accordion-id80535_4ca4cf-e2 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id80535_4ca4cf-e2 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:var(--global-palette2, #2B6CB0);border-top-style:solid;border-right-color:var(--global-palette2, #2B6CB0);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette2, #2B6CB0);border-left-style:solid;}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id80535_4ca4cf-e2 kt-accordion-has-9-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-arrow kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-6 kt-pane80535_27553b-4b\"><h2 class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>Learn more about the author<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/h2><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id80535_eae126-97{margin-top:0px;margin-bottom:0px;}.kb-row-layout-id80535_eae126-97 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id80535_eae126-97 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id80535_eae126-97 > .kt-row-column-wrap{column-gap:25px;row-gap:25px;max-width:1230px;padding-top:25px;padding-right:0px;padding-bottom:25px;padding-left:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id80535_eae126-97{border-bottom:0px solid rgba(255,255,255,0);}.kb-row-layout-id80535_eae126-97 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id80535_eae126-97 > .kt-row-column-wrap{padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 1024px){.kb-row-layout-id80535_eae126-97{border-bottom:0px solid rgba(255,255,255,0);}}@media all and (max-width: 767px){.kb-row-layout-id80535_eae126-97 > .kt-row-column-wrap{padding-top:25px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id80535_eae126-97{border-bottom:0px solid rgba(255,255,255,0);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id80535_eae126-97 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kt-inner-column-height-full kb-theme-content-width\">\n<style>.kadence-column80535_364acc-6a > .kt-inside-inner-col,.kadence-column80535_364acc-6a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column80535_364acc-6a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column80535_364acc-6a > .kt-inside-inner-col{flex-direction:column;}.kadence-column80535_364acc-6a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column80535_364acc-6a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column80535_364acc-6a{position:relative;}@media all and (max-width: 1024px){.kadence-column80535_364acc-6a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column80535_364acc-6a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column80535_364acc-6a\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading80535_02536e-ab, .wp-block-kadence-advancedheading.kt-adv-heading80535_02536e-ab[data-kb-block=\"kb-adv-heading80535_02536e-ab\"]{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;font-size:20px;line-height:28px;font-weight:200;font-style:normal;font-family:'TodaySans Light', Helvetica;color:var(--global-palette3, #1A202C);}.wp-block-kadence-advancedheading.kt-adv-heading80535_02536e-ab mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading80535_02536e-ab[data-kb-block=\"kb-adv-heading80535_02536e-ab\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading80535_02536e-ab img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading80535_02536e-ab[data-kb-block=\"kb-adv-heading80535_02536e-ab\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading80535_02536e-ab wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading80535_02536e-ab\">Jochen Martens, Head of CX Design at Medienwerft, working with his team to ensure an optimal customer experience in e-commerce. His passion for human-centered design, as well as customer and business value, extends to B2B portals and corporate websites. He is also a big fan of enterprise UX design with SAP Fiori.<\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad padding-bottom\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><p>It doesn\u2019t always have to be something ground-breaking, but simply a tool that streamlines processes in an organisation, saving resources and nerves. A tool for daily business that meets the exact needs that its users expect and that they will immediately love.<\/p>\n<p>SAAS solutions are distinguished by the fact that they are offered by SAAS companies over the internet (as explained by the name &#8220;Software as a service&#8221;). Such online tools are used in the B2B sector, for example in HRM and CRM, but can also be used for B2B portals including complex dashboards. Employees from sales, production and logistics use such applications as well as teams in marketing, online marketing and customer service.<\/p>\n<p>Because users spend most of their day working with these applications, ease of use is of enormous importance \u2013 only if users enjoy the tool and work efficiently with it, can growth and success be generated for the business.<\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad padding-bottom\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2>PERFECT MATCH: DESIGN AND FUNCTION<\/h2>\n<p>Successful cloud-based software does not necessarily need innovative features. It is important that users EXPERIENCE and SEE, from the very first moment, that the software will make their work easier.<\/p>\n<p>The web app should be so smart and easy to use that the user needs little or no training. The aim should be to give users the feeling that they are mastering the software in the shortest possible time \u2013 even if they are not a digital native.<\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad padding-bottom\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2>THE PATH TO THE PERFECT SAAS USER EXPERIENCE<\/h2>\n<p>Every professional agency for SAAS solutions knows that a modern and clear design that is intuitive is the key to success. As soon as B2B customers get frustrated with using the product, it doesn\u2019t take much for them to change their provider and brand. Therefore, user-centric thinking is required.<\/p>\n<p>What does this mean? To design software in such a way that it is loved by all users, the SAAS design agency needs to know users\u2019 requirements \u2013 the more accurately, the better. In order to design the perfect SAAS solution, an understanding of what the user\u2019s everyday work looks like (user scenarios) must be built up. This is the only way the agency can provide a tool that makes it easier for the entire team to work and thus become a real tool for accelerating processes. <a href=\"\/en\/full-service\/customer-experience\/user-research-usability-testing\/\">User research<\/a> measures, for example in the form of user interviews, serve as a basis for this. Only when this phase is completed, can the design of the SAAS solution begin.<\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad padding-bottom\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2>UX DESIGN AND UI DESIGN FOR BUSINESS TARGET GROUPS<\/h2>\n<p>Joy of use begins with the appearance and operability of the interface. This is a challenge that requires experts who are not only familiar with user research, but also with the creation of complex design patterns for an intuitive <a href=\"\/en\/full-service\/customer-experience\/ux-ui-design\/\">user interface<\/a>.<\/p>\n<p>Unlike websites or a shop, software usually has to convey a great deal of information in a confined space. This information is often summarised in so-called dashboards \u2013 a strategy that allows users to quickly get started with their daily tasks. Ideally, such a dashboard maintains the balance between information density, easy-to-reach features, and a design with good scannability. In combination with good technical implementation, a solution is created that convinces with its ease of operation and good performance.<\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--image-text-ontop  bg--white\">\n\n\t<div class=\"\">\n\n\t<div class=\"container container--medium padding-top padding-bottom--big  animation-btt js-add-animation\">\n\n\n\t\t<picture class=\"\">\n\t\t\t<source \n\t\t\t\tmedia=\"(min-width: 641px)\"\n\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/cx-beratung.webp 1920w,\n\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/cx-beratung.webp 1600w,\n\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/cx-beratung.webp 1400w,\n\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/cx-beratung-1200x719.webp 1200w\"\n\t\t\t\tsizes=\"(min-width:1200px) 1150px, 96vw\" \/>\n\t\t\t<source \n\t\t\t\tmedia=\"(max-width: 640px)\"\n\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/cx-beratung-1000x599.webp 1000w,\n\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/cx-beratung-800x479.webp 800w\"\n\t\t\t\tsizes=\"94vw\" \/>\n\n\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/02\/cx-beratung.webp\" class=\"one-whole\"\n\t\t\t\tloading=\"lazy\" alt=\"CX Beratung\"\n\t\t\t\t\t\t\t\t\twidth=\"1280\" \n\t\t\t\t\t\t\t\t\t\t\t\t\theight=\"767\" \n\t\t\t\t\t\t\t\/>\n\t\t<\/picture>\n\n\n\t\t\t\t\n\t\t<div class=\"container container--small\">\n\t\t\t<div class=\"bg--white\">\n\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t<h3>Medienwerft \u2013 YOUR PARTNER FOR SAAS AND UX\/UI DESIGN<\/h3>\n<p>To design the dashboard of such an SAAS application, it is essential that the experts in UX\/UI design have excellent UX writing skills and are familiar with clearly structured micro-copy. Our CX team has expertise in best practice in software design patterns and extensive experience in the optical preparation of data for B2B customers. In addition to product design for SAAS, our experts are extremely skilled at Customer Experience.<\/p>\n<p>Knowing your customers&#8217; needs and the ability to leverage these insights to design highly intuitive user interfaces is key to your software being successful.\u202f\u202fContact us and we can inspire you with a digital solution that your customers will no longer want to work without.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/en\/full-service\/customer-experience\/\" target=\"_self\" class=\"link--icon\">\n\t\t\t\t\t\t\tWE CAN ADVISE YOU NOW\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--about margin-bottom  bg--yellow\">\n\n\t<div class=\"container container--medium spacing js-fade js-fade-in\">\n\n\t\t<h3>MORE ABOUT US?<\/h3>\n<p>Find out everything you need to know about Medienwerft &#8211; experts in customer experience &amp; e-commerce IT for over 25 years &#8211; here:<\/p>\n\n\t\t\n\t\t\t<a href=\"\/en\/about-us\/\" target=\"\" class=\"btn btn--white\">\n\t\t\t\t\u00dcber uns\t\t\t<\/a>\n\n\t\t\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--teaser block--custom-teaser  bg--white\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom--big\">\n\n\t\t<div class=\"flex flexgrid--gutter flex--wrap  js-fade js-fade-in\">\n\n\t\t\n\t\t\n\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t<h3>Previous post<\/h3>\n\n\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/news\/corporate-news\/2023\/sap-diamond-initiative-2023\/\" class=\"flex1 flex flex--column\">\n\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/03\/blog-beitrag-diamant-480x278.webp\"\n\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/03\/blog-beitrag-diamant-800x463.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/03\/blog-beitrag-diamant-620x359.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/03\/blog-beitrag-diamant-620x359.webp 480w\" \n\t\t\t\t\t\t\t\t\talt=\"2023 SAP Diamant Initiative f\u00fcr Partner\" \n\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t#MEDIENWERFT\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>SAP Diamond initiative 2023: Award in the field of &#8220;retail &#038; consumer products&#8221;<\/h3>\n\t\t\t\t\t\t\t\t<p>As part of the SAP Diamond Initiative, SAP Germany named FIS Informationssysteme und Consulting GmbH Partner of the Year in the field of &#8220;Retail &#038; Consumer Products\u201d this year. <\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\tLearn more\t\t\t\t\t\t\t<\/span><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\n\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\n\t\t\t\t\t<h3>Also interesting<\/h3>\n\n\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/ecommerce\/2019\/e-commerce-round-table-hendrik-van-laaten-interviewed-by-e-3-editor-in-chief-peter-faerbinger\/\" class=\"flex1 flex flex--column\">\n\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/12\/blog-beitragsbild-e3-round-table-480x278.webp\"\n\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/12\/blog-beitragsbild-e3-round-table-800x463.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/12\/blog-beitragsbild-e3-round-table-620x359.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2022\/12\/blog-beitragsbild-e3-round-table-620x359.webp 480w\" \n\t\t\t\t\t\t\t\t\talt=\"E3 Round Table Blogbeitrag Preview\" \n\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t#E-COMMERCE IT\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>E-Commerce Round Table with Hendrik van Laaten<\/h3>\n\t\t\t\t\t\t\t\t<p>Which solutions and consulting services in e-commerce does the retail industry need? And which services can SAP partners like Medienwerft\/FIS offer?<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\tLearn more\t\t\t\t\t\t\t<\/span><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\n\t\t\n\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t<h3>Next post<\/h3>\n\n\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/news\/our-clients\/2023\/lerbs-b2b-portal\/\" class=\"flex1 flex flex--column\">\n\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/blog-beitrag-lerbs-b2b-480x278.webp\"\n\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/blog-beitrag-lerbs-b2b-800x463.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/blog-beitrag-lerbs-b2b-620x359.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/blog-beitrag-lerbs-b2b-620x359.webp 480w\" \n\t\t\t\t\t\t\t\t\talt=\"Blog Beitrag lerbs b2b\" \n\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t#OUR CLIENTS\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>Next Level B2B Portal: New functions for our customer LERBS<\/h3>\n\t\t\t\t\t\t\t\t<p>The SAP Commerce B2B Portal convinces with intelligent inventory management, replenishment and sophisticated aftersales processes.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\tLearn more\t\t\t\t\t\t\t<\/span><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\n\t\t<\/div>\n\n\t<\/div>\n\t\n<\/div>\n\n<div class=\"block block--lets-connect flex flex--column  bg--white no-pad padding-bottom--big top normal bottom\">\n\n\t<div class=\"connect__banner bg--white js-fade js-fade-in\">\n\t\t<p class=\"connect__tagline\">Let&#8217;s connect<\/p>\n\n\t\t\n\t\t\t<div class=\"connect__tagline-overlay hidden--sm\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<h3>DO YOU HAVE ANY QUESTIONS?<br \/>\n<span class=\"orange\">CONTACT US!<\/span><\/h3>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\n\t\n\t<div class=\"connect__contact js-fade js-fade-in\">\n\n\t\t\n\t\t\t<div class=\"headline-replacement-sm hidden text--center\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<h3>DO YOU HAVE ANY QUESTIONS?<br \/>\n<span class=\"orange\">CONTACT US!<\/span><\/h3>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\n\t\t\t<div class=\"container\">\n\n\t\t\t\t\n\n\t\t\t\t<div class=\"flex flexgrid--gutter flex--wrap padding-top--small\">\n\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\n\t\t\t\t\t\t<div class=\"flex\">\n\t\t\t\t\t\t\t<div class=\"flex__round\">\n\t\t\t\t\t\t\t\t<div class=\"object-fit-con\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/zitat-jochen-martens-kreisportrait.webp\"\n\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/zitat-jochen-martens-kreisportrait.webp 2x,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/zitat-jochen-martens-kreisportrait.webp 1x\"\n\t\t\t\t\t\t\t\t\t\t\talt=\"Zitat - Jochen Martens - Leitung Kreation\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t<p><strong>JOCHEN MARTENS<\/strong><br \/>\nHead of CX Design<\/p>\n<p><a href=\"tel:+49403177990\" rel=\"nofollow\">040 317799-0<\/a><br \/>\n<a href=\"mailto:info@medienwerft.de\">info@medienwerft.de<\/a><\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/jochen-martens-23110172\/\" target=\"_blank\" class=\"connect__linkedin\" rel=\"nofollow noopener\">\n\t\t\t\t\t\t\t\t\t\t\t\t<svg height=\"72\" viewBox=\"0 0 72 72\" width=\"72\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><g fill=\"none\"><path d=\"M8,72 L64,72 C68.418278,72 72,68.418278 72,64 L72,8 C72,3.581722 68.418278,-8.11624501e-16 64,0 L8,0 C3.581722,8.11624501e-16 -5.41083001e-16,3.581722 0,8 L0,64 C5.41083001e-16,68.418278 3.581722,72 8,72 Z\" fill=\"#007EBB\"\/><path d=\"M62,62 L51.315625,62 L51.315625,43.8021149 C51.315625,38.8127542 49.4197917,36.0245323 45.4707031,36.0245323 C41.1746094,36.0245323 38.9300781,38.9261103 38.9300781,43.8021149 L38.9300781,62 L28.6333333,62 L28.6333333,27.3333333 L38.9300781,27.3333333 L38.9300781,32.0029283 C38.9300781,32.0029283 42.0260417,26.2742151 49.3825521,26.2742151 C56.7356771,26.2742151 62,30.7644705 62,40.051212 L62,62 Z M16.349349,22.7940133 C12.8420573,22.7940133 10,19.9296567 10,16.3970067 C10,12.8643566 12.8420573,10 16.349349,10 C19.8566406,10 22.6970052,12.8643566 22.6970052,16.3970067 C22.6970052,19.9296567 19.8566406,22.7940133 16.349349,22.7940133 Z M11.0325521,62 L21.769401,62 L21.769401,27.3333333 L11.0325521,27.3333333 L11.0325521,62 Z\" fill=\"#FFF\"\/><\/g><\/svg>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t<script>\n\t\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\t\tportalId: 139748848,\n\t\t\t\t\t\t\t\t\tformId: \"cd85fe7a-37f1-4f9d-9009-0c8be7bd32f6\",\n\t\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1786764467000-3180283827\",\n\t\t\t\t\t\t\t\t\tregion: \"eu1\",\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t})});\n\t\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1786764467000-3180283827\"><\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t\n\t<\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Intuitive usability and high functionality &#8211; SaaS applications in b2b have special requirements. Get in touch with our UX\/UI design experts for SaaS solutions.<\/p>\n","protected":false},"author":31,"featured_media":36302,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[560],"tags":[372],"service-kategorie":[],"class_list":["post-37235","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cx","tag-ux-design-en"],"acf":[],"taxonomy_info":{"category":[{"value":560,"label":"#CUSTOMER EXPERIENCE"}],"post_tag":[{"value":372,"label":"UX Design"}]},"featured_image_src_large":["https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/04\/heroimage-blog-saas-6.webp",2000,700,false],"author_info":{"display_name":"Sophie Weegmann","author_link":"https:\/\/www.medienwerft.de\/en\/author\/sophie\/"},"comment_info":0,"category_info":[{"term_id":560,"name":"#CUSTOMER EXPERIENCE","slug":"cx","term_group":0,"term_taxonomy_id":560,"taxonomy":"category","description":"A good customer experience consists of several factors. A key aspect is CX design: Beyond the subjective appearance of the content, an overall coherent concept is the core of a project - and this includes both user-friendliness and customer approach. Why, wherefore, what for? - Answers can be found here.","parent":0,"count":6,"filter":"raw","cat_ID":560,"category_count":6,"category_description":"A good customer experience consists of several factors. A key aspect is CX design: Beyond the subjective appearance of the content, an overall coherent concept is the core of a project - and this includes both user-friendliness and customer approach. 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