{"id":74120,"date":"2025-12-12T10:49:36","date_gmt":"2025-12-12T09:49:36","guid":{"rendered":"https:\/\/www.medienwerft.de\/uncategorized\/2025\/e-commerce-trends-2026\/"},"modified":"2026-05-06T12:25:21","modified_gmt":"2026-05-06T10:25:21","slug":"e-commerce-trends-2026","status":"publish","type":"post","link":"https:\/\/www.medienwerft.de\/en\/ecommerce\/2025\/e-commerce-trends-2026\/","title":{"rendered":"E-Commerce Trends 2026"},"content":{"rendered":"<div class=\"block block--intro  bg--white\">\n\n\t\n\n\t<div class=\"container container--medium padding-bottom--big \">\n\t\t\n\t\t\n\t\t<div class=\"bg--white bg--light spacing\">\n\t\t\t<div class=\"container container--small\">\n\n\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t<nav class=\"breadcrumbs\"><ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\"><span class=\"last\">Home<\/span><\/span><\/li><\/ol><\/nav>\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t<div class=\"block--headline\">\n\t\t\t\t\t\t<div class=\"left\">\n\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span>E-Commerce Trends 2026 \u2013<\/span>\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span>New rules for digital commerce<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\n\t\t\t\t<p>The game is on: in 2026, e-commerce will become smarter, more connected, and more efficient. Smart architectures, integrated systems, and AI-based automation are changing the rules of the game and opening up new opportunities along the entire customer journey. Those who think strategically now and make targeted use of new technologies will secure decisive competitive advantages in tomorrow&#8217;s digital commerce.<\/p>\n<p>As digital and e-commerce experts, we have identified seven key trends for the coming year that will be high on the agenda for many companies next year. One or more of these could also be a game changer for you \u2013 we would be happy to support you in implementing them!<\/p>\n\n\n\t\t\t\t\n\t\t\t\t\t<div class=\"flex flexgrid--gutter flex--wrap extra\">\n\t\t\t\t\t\t<div class=\"flex__item three-fifths xs-one-whole xs-order-9 \">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"flex__item two-fifths xs-one-whole xs-margin-bottom\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n\t\n\t\t<div class=\"flex flex--column\">\n\t\t\t<div class=\"one-whole\">\n\t\t\t\t<div class=\"container container--small margin-bottom--small\">\n\t\t\t\t\t<p class=\"meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/category\/ecommerce\/\">\n\t\t\t\t\t\t\t\t\t#E-COMMERCE IT\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t&dash; \t\t\t\t\t\t\t12. December 2025\t\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\n<\/div>\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id80525_3940d5-8f{margin-top:0px;margin-bottom:0px;}.kb-row-layout-id80525_3940d5-8f > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id80525_3940d5-8f > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id80525_3940d5-8f > .kt-row-column-wrap{column-gap:0px;row-gap:0px;max-width:962px;margin-left:auto;margin-right:auto;padding-top:25px;padding-right:25px;padding-bottom:50px;padding-left:25px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id80525_3940d5-8f{border-bottom:1px solid var(--custom-16);}.kb-row-layout-id80525_3940d5-8f{background-color:#ffffff;}.kb-row-layout-id80525_3940d5-8f > .kt-row-layout-overlay{opacity:0.30;}.kb-row-layout-id80525_3940d5-8f{z-index:200;position:relative;}@media all and (max-width: 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.kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column80525_ae1bff-24 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column80525_ae1bff-24 > .kt-inside-inner-col{flex-direction:column;}.kadence-column80525_ae1bff-24 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column80525_ae1bff-24 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column80525_ae1bff-24{position:relative;}@media all and (max-width: 1024px){.kadence-column80525_ae1bff-24 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column80525_ae1bff-24 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column80525_ae1bff-24\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id80525_edd4e1-9d > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id80525_edd4e1-9d > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id80525_edd4e1-9d > .kt-row-column-wrap{column-gap:25px;row-gap:25px;max-width:1230px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;grid-template-columns:minmax(0, calc(15% - ((25px * 1 )\/2)))minmax(0, calc(85% - ((25px * 1 )\/2)));}.kb-row-layout-id80525_edd4e1-9d > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id80525_edd4e1-9d > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id80525_edd4e1-9d > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id80525_edd4e1-9d alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column80525_e97528-2e > .kt-inside-inner-col{display:flex;}.kadence-column80525_e97528-2e > .kt-inside-inner-col,.kadence-column80525_e97528-2e > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column80525_e97528-2e > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column80525_e97528-2e > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;align-items:flex-start;}.kadence-column80525_e97528-2e > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column80525_e97528-2e > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column80525_e97528-2e > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column80525_e97528-2e{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_e97528-2e{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_e97528-2e > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column80525_e97528-2e > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column80525_e97528-2e{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column80525_e97528-2e{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_e97528-2e{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_e97528-2e > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 1024px){.kadence-column80525_e97528-2e > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;align-items:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column80525_e97528-2e{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_e97528-2e{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_e97528-2e > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column80525_e97528-2e > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;align-items:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column80525_e97528-2e\"><div class=\"kt-inside-inner-col\"><style>.kb-image80525_2b41e4-fc.kb-image-is-ratio-size, .kb-image80525_2b41e4-fc .kb-image-is-ratio-size{max-width:125px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image80525_2b41e4-fc.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image80525_2b41e4-fc .kb-image-is-ratio-size{align-self:unset;}.kb-image80525_2b41e4-fc{max-width:125px;}.image-is-svg.kb-image80525_2b41e4-fc{-webkit-flex:0 1 100%;flex:0 1 100%;}.image-is-svg.kb-image80525_2b41e4-fc img{width:100%;}.kb-image80525_2b41e4-fc .kb-image-has-overlay:after{opacity:0.3;}.kb-image80525_2b41e4-fc img.kb-img, .kb-image80525_2b41e4-fc .kb-img img{-webkit-mask-image:url(https:\/\/www.medienwerft.de\/wp-content\/plugins\/kadence-blocks\/includes\/assets\/images\/masks\/circle.svg);mask-image:url(https:\/\/www.medienwerft.de\/wp-content\/plugins\/kadence-blocks\/includes\/assets\/images\/masks\/circle.svg);-webkit-mask-size:auto;mask-size:auto;-webkit-mask-repeat:no-repeat;mask-repeat:no-repeat;-webkit-mask-position:center;mask-position:center;}@media all and (max-width: 767px){.kb-image80525_2b41e4-fc.kb-image-is-ratio-size, .kb-image80525_2b41e4-fc .kb-image-is-ratio-size{max-width:64px;width:100%;}.kb-image80525_2b41e4-fc{max-width:64px;}}<\/style>\n<figure class=\"wp-block-kadence-image kb-image80525_2b41e4-fc size-full kb-image-is-ratio-size\"><div class=\"kb-is-ratio-image kb-image-ratio-square\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"683\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Dirk-Reimsbach.webp\" alt=\"Dirk Reimsbach\" class=\"kb-img wp-image-55524\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Dirk-Reimsbach.webp 683w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Dirk-Reimsbach-620x620.webp 620w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Dirk-Reimsbach-560x560.webp 560w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Dirk-Reimsbach-480x480.webp 480w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Dirk-Reimsbach-310x310.webp 310w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Dirk-Reimsbach-200x200.webp 200w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/07\/Kontakt-Dirk-Reimsbach-40x40.webp 40w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><\/div><\/figure>\n<\/div><\/div>\n\n\n<style>.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col{display:flex;}.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col,.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col{row-gap:0px;column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column80525_4fa07b-d3{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_4fa07b-d3{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column80525_4fa07b-d3{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column80525_4fa07b-d3{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_4fa07b-d3{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column80525_4fa07b-d3{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_4fa07b-d3{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column80525_4fa07b-d3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column80525_4fa07b-d3\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading80525_372131-c8, .wp-block-kadence-advancedheading.kt-adv-heading80525_372131-c8[data-kb-block=\"kb-adv-heading80525_372131-c8\"]{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;font-size:20px;line-height:28px;font-weight:400;font-style:normal;font-family:'TodaySans Medium', Helvetica;}.wp-block-kadence-advancedheading.kt-adv-heading80525_372131-c8 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading80525_372131-c8[data-kb-block=\"kb-adv-heading80525_372131-c8\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading80525_372131-c8 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading80525_372131-c8[data-kb-block=\"kb-adv-heading80525_372131-c8\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading80525_372131-c8, .wp-block-kadence-advancedheading.kt-adv-heading80525_372131-c8[data-kb-block=\"kb-adv-heading80525_372131-c8\"]{font-size:14px;line-height:21px;}}<\/style>\n<p class=\"kt-adv-heading80525_372131-c8 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading80525_372131-c8\">Dirk Reimsbach<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading80525_9cb2d5-ab, .wp-block-kadence-advancedheading.kt-adv-heading80525_9cb2d5-ab[data-kb-block=\"kb-adv-heading80525_9cb2d5-ab\"]{padding-top:0px;padding-right:0px;padding-bottom:15px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;font-size:20px;line-height:28px;font-weight:200;font-style:normal;font-family:'TodaySans Light', Helvetica;}.wp-block-kadence-advancedheading.kt-adv-heading80525_9cb2d5-ab mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading80525_9cb2d5-ab[data-kb-block=\"kb-adv-heading80525_9cb2d5-ab\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading80525_9cb2d5-ab img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading80525_9cb2d5-ab[data-kb-block=\"kb-adv-heading80525_9cb2d5-ab\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading80525_9cb2d5-ab wp-block-kadence-advancedheading has-custom-23-color has-text-color\" data-kb-block=\"kb-adv-heading80525_9cb2d5-ab\">Head of Commerce Development<\/p>\n\n\n<style>.kt-svg-icons80525_9b2b50-02 .kt-svg-item-0 .kb-svg-icon-wrap{color:var(--global-palette4, #2D3748);font-size:50px;}.wp-block-kadence-icon.kt-svg-icons80525_9b2b50-02{justify-content:flex-start;gap:10px;}<\/style>\n<div class=\"wp-block-kadence-icon kt-svg-icons kt-svg-icons80525_9b2b50-02 alignnone\"><style>.kt-svg-item-80525_97239f-20 .kb-svg-icon-wrap, .kt-svg-style-stacked.kt-svg-item-80525_97239f-20 .kb-svg-icon-wrap{color:#000000;font-size:24px;}.kt-svg-item-80525_97239f-20:hover .kb-svg-icon-wrap{color:#f99700;}<\/style>\n<div class=\"wp-block-kadence-single-icon kt-svg-style-default kt-svg-icon-wrap kt-svg-item-80525_97239f-20 modal-trigger autor-formular-icon\"><a href=\"mailto:info@medienwerft.de\" class=\"kt-svg-icon-link\" aria-label=\"Kontakt aufnehmen\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_mail\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  role=\"img\"><title>Kontakt aufnehmen<\/title><path d=\"M4 4h16c1.1 0 2 .9 2 2v12c0 1.1-.9 2-2 2H4c-1.1 0-2-.9-2-2V6c0-1.1.9-2 2-2z\"\/><polyline points=\"22,6 12,13 2,6\"\/><\/svg><\/span><\/a><\/div>\n<\/div>\n\n\n<style>.kt-accordion-id80525_f99554-fa .kt-accordion-inner-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:10px;}.kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;padding-top:0px;padding-right:25px;padding-bottom:5px;padding-left:0px;}.kt-accordion-id80525_f99554-fa > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top-color:var(--global-palette6, #718096);border-top-style:solid;border-right-color:var(--global-palette6, #718096);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette6, #718096);border-left-style:solid;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;background:rgba(0,0,0,0);font-size:14px;line-height:22px;font-family:'TodaySans Medium', Helvetica;font-weight:400;text-transform:uppercase;color:#000000;padding-top:25px;padding-right:25px;padding-bottom:10px;padding-left:0px;}.kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:before{background:#000000;}.kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner, .kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner h1, .kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner h2, .kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner h3, .kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner h4, .kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner h5, .kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner h6{color:var(--global-palette3, #1A202C);}.kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger{background:#000000;}.kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:before{background:rgba(0,0,0,0);}.kt-accordion-id80525_f99554-fa > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id80525_f99554-fa .kt-blocks-accordion-header:focus-visible{color:#f99700;background:rgba(0,0,0,0);border-top-color:var(--global-palette1, #3182CE);border-top-style:solid;border-right-color:var(--global-palette1, #3182CE);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette1, #3182CE);border-left-style:solid;}.kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion--visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:#f99700;}.kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger, body:not(.hide-focus-outline) .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger{background:#f99700;}.kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:rgba(0,0,0,0);}.kt-accordion-id80525_f99554-fa .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id80525_f99554-fa > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{color:#000000;background:rgba(0,0,0,0);border-top-color:var(--global-palette2, #2B6CB0);border-top-style:solid;border-right-color:var(--global-palette2, #2B6CB0);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette2, #2B6CB0);border-left-style:solid;}.kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:#000000;}.kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger{background:#000000;}.kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id80525_f99554-fa:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:rgba(0,0,0,0);}@media all and (max-width: 1024px){.kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}}@media all and (max-width: 1024px){.kt-accordion-id80525_f99554-fa > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top-color:var(--global-palette6, #718096);border-top-style:solid;border-right-color:var(--global-palette6, #718096);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette6, #718096);border-left-style:solid;}}@media all and (max-width: 1024px){.kt-accordion-id80525_f99554-fa > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id80525_f99554-fa .kt-blocks-accordion-header:focus-visible{border-top-color:var(--global-palette1, #3182CE);border-top-style:solid;border-right-color:var(--global-palette1, #3182CE);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette1, #3182CE);border-left-style:solid;}}@media all and (max-width: 1024px){.kt-accordion-id80525_f99554-fa .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id80525_f99554-fa > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:var(--global-palette2, #2B6CB0);border-top-style:solid;border-right-color:var(--global-palette2, #2B6CB0);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette2, #2B6CB0);border-left-style:solid;}}@media all and (max-width: 767px){.kt-accordion-id80525_f99554-fa .kt-accordion-inner-wrap{display:block;}.kt-accordion-id80525_f99554-fa .kt-accordion-inner-wrap .kt-accordion-pane:not(:first-child){margin-top:10px;}.kt-accordion-id80525_f99554-fa .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}.kt-accordion-id80525_f99554-fa > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top-color:var(--global-palette6, #718096);border-top-style:solid;border-right-color:var(--global-palette6, #718096);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette6, #718096);border-left-style:solid;font-size:18px;padding-top:20px;padding-bottom:20px;}.kt-accordion-id80525_f99554-fa > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id80525_f99554-fa .kt-blocks-accordion-header:focus-visible{border-top-color:var(--global-palette1, #3182CE);border-top-style:solid;border-right-color:var(--global-palette1, #3182CE);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette1, #3182CE);border-left-style:solid;}.kt-accordion-id80525_f99554-fa .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id80525_f99554-fa > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:var(--global-palette2, #2B6CB0);border-top-style:solid;border-right-color:var(--global-palette2, #2B6CB0);border-right-style:solid;border-bottom:2px solid #d9d9d9;border-left-color:var(--global-palette2, #2B6CB0);border-left-style:solid;}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id80525_f99554-fa kt-accordion-has-9-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-arrow kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-6 kt-pane80525_1745ac-4d\"><h2 class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>Learn more about the author<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/h2><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id80525_224774-69{margin-top:0px;margin-bottom:0px;}.kb-row-layout-id80525_224774-69 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id80525_224774-69 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id80525_224774-69 > .kt-row-column-wrap{column-gap:25px;row-gap:25px;max-width:1230px;padding-top:25px;padding-right:0px;padding-bottom:25px;padding-left:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id80525_224774-69{border-bottom:0px solid rgba(255,255,255,0);}.kb-row-layout-id80525_224774-69 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id80525_224774-69 > .kt-row-column-wrap{padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 1024px){.kb-row-layout-id80525_224774-69{border-bottom:0px solid rgba(255,255,255,0);}}@media all and (max-width: 767px){.kb-row-layout-id80525_224774-69 > .kt-row-column-wrap{padding-top:25px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id80525_224774-69{border-bottom:0px solid rgba(255,255,255,0);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id80525_224774-69 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kt-inner-column-height-full kb-theme-content-width\">\n<style>.kadence-column80525_696503-26 > .kt-inside-inner-col,.kadence-column80525_696503-26 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column80525_696503-26 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column80525_696503-26 > .kt-inside-inner-col{flex-direction:column;}.kadence-column80525_696503-26 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column80525_696503-26 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column80525_696503-26{position:relative;}@media all and (max-width: 1024px){.kadence-column80525_696503-26 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column80525_696503-26 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column80525_696503-26\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading80525_8e93bc-dd, .wp-block-kadence-advancedheading.kt-adv-heading80525_8e93bc-dd[data-kb-block=\"kb-adv-heading80525_8e93bc-dd\"]{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;font-size:20px;line-height:28px;font-weight:200;font-style:normal;font-family:'TodaySans Light', Helvetica;color:var(--global-palette3, #1A202C);}.wp-block-kadence-advancedheading.kt-adv-heading80525_8e93bc-dd mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading80525_8e93bc-dd[data-kb-block=\"kb-adv-heading80525_8e93bc-dd\"] mark.kt-highlight{font-weight:normal;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading80525_8e93bc-dd img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading80525_8e93bc-dd[data-kb-block=\"kb-adv-heading80525_8e93bc-dd\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading80525_8e93bc-dd wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading80525_8e93bc-dd\">Dirk Reimsbach runs the Commerce Development division at Medienwerft. As an e-commerce specialist, he is particularly familiar with the challenges B2B companies face when developing their online stores. Another area of focus for Dirk Reimsbach is the Lean Commerce approach, specifically replatforming \u2014 for example, to Emporix.<\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad padding-bottom\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><p>Digital commerce will continue to undergo profound changes in 2026. AI speeds up searches, automates processes, and is intelligent enough to bring people on board at the right time. The move to the cloud will become inevitable for anyone still using SAP Commerce on-premise, and with all this automation, it will be even more important not to lose sight of the customer experience.<\/p>\n<p>What is currently driving not only our customers but the entire e-commerce market can be found in our top 7 e-commerce trends for 2026:<\/p>\n<ol>\n<li><a href=\"#AI-Architektur-Trend\">AI-ready Architecture: The basis for autonomous commerce<\/a><\/li>\n<li><a href=\"#TCO-Replatforming-Trend\">Total Cost of Ownership: Replatforming without high entry costs<\/a><\/li>\n<li><a href=\"#AI-Trend\">Multimodal AI: The key to connected product data<\/a><\/li>\n<li><a href=\"#Moderne-CMS-Trend\">Modern CMS also in B2B: Scalable and e-commerce ready<\/a><\/li>\n<li><a href=\"#B2B-Portal-Trend\">B2B portals reimagined: From risky project to value-adding platform<\/a><\/li>\n<li><a href=\"#SAP-EOL-Trend\">SAP Commerce: All roads lead to the cloud<\/a><\/li>\n<li><a href=\"#ERP-Trend\">ERP-driven commerce: Scalability through seamless integration<\/a><\/li>\n<\/ol>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2>1. AI-ready architecture: The basis for autonomous commerce<\/h2>\n<p>When it comes to artificial intelligence in e-commerce, the question is no longer whether to use it, but how. Many system architectures are not yet geared toward the use of AI and therefore fall far short of exploiting the full potential of artificial intelligence. For AI to be effective in commerce, systems need to be designed for it from the outset: <strong>AI-ready architectures<\/strong> link information in real time, create a common understanding of data, and enable decisions to be made and executed automatically.<\/p>\n<h4><span class=\"orange\">How does this create true autonomous commerce?<\/span><\/h4>\n<p data-start=\"88\" data-end=\"691\">A commerce platform that thinks for itself and brings people into the loop at the right time: With this in mind, our technology partner Emporix has developed the <strong>Autonomous Commerce Execution Platform (ACE)<\/strong>, which combines data logic, process control, and AI capabilities in a central architecture. The most important commerce scenarios are implemented in value streams \u2013 structured, ready-to-use, and flexible process chains that seamlessly integrate systems, data, and roles to control and optimize end-to-end commerce processes. On this basis, AI agents can independently control complex B2B processes, while humans in a <strong>&#8220;human-in-the-loop&#8221; model<\/strong> safeguard critical decisions.<\/p>\n<p data-start=\"88\" data-end=\"691\"><strong>Processes that optimize themselves automatically and employees who have more time for strategic, value-adding tasks: By switching to an AI-ready architecture, you create the conditions for efficient and cost-saving processes.<\/strong><\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--textbox-links  bg--white\">\n\n\t<div class=\"container container--small padding-top padding-bottom--big \">\n\n\t\t<div class=\"flex flexgrid--normal flex--wrap  js-fade js-fade-in\n\t\t\t\t\">\n\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/about-us\/webinars\/dmexco-masterclass-ai-meets-human-in-the-loop\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/dmexco-2025-heroimage-mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/dmexco-2025-heroimage-mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/dmexco-2025-heroimage-mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/dmexco-2025-heroimage-mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tWatch the Agentic Commerce masterclass\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/technology\/enterprise-e-commerce\/emporix\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/emporix_produktstrategie-blog-hero-mobile-480x360.jpg\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/emporix_produktstrategie-blog-hero-mobile.jpg 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/emporix_produktstrategie-blog-hero-mobile-620x465.jpg 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/emporix_produktstrategie-blog-hero-mobile-480x360.jpg 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tLearn more about Emporix\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/ai\/ai-fis-group\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/preview-ki-uebersicht-fis-gruppe-480x296.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/preview-ki-uebersicht-fis-gruppe.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/preview-ki-uebersicht-fis-gruppe-620x383.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/preview-ki-uebersicht-fis-gruppe-480x296.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tDiscover AI with the FIS Group\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t<\/div>\n\n\t\t<div class=\"js-fade js-fade-in slick slick--teaser\" data-id=\"3\">\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 id=\"TCO-Replatforming-Trend\">2. Total Cost of Ownership:<br \/>\nReplatforming without high initial costs<\/h2>\n<p>Replatforming has proven to be an effective lever for sustainably reducing the TCO (Total Cost of Ownership) in e-commerce. In the long term, this can significantly reduce licensing and hosting costs in particular, as well as the costs of maintenance, further development, and upgrades \u2013 as the example of our customer HABA shows: There, the TCO was <strong>reduced by up to 50%<\/strong> by switching platforms. The only factor that has been more significant at the outset so far has been the high initial costs of parallel operation and migration.<\/p>\n<h4><span class=\"orange\">So how can TCO be reduced without companies having to make a large initial investment?<\/span><\/h4>\n<p>Solutions such as Emporix&#8217;s Autonomous Commerce Execution Platform (ACE) address this issue with a more flexible cost structure. Where complete replatforming previously required a high initial investment, the Strangler Fig approach and partial licensing now enable a <strong>&#8220;pay-as-you-grow&#8221; model<\/strong>. Companies only invest in the areas that are truly relevant and continue the change step by step until the entire architecture is modernized.<\/p>\n<p><strong>This significantly reduces the initial costs and makes replatforming an even more attractive way to consistently implement the lean commerce approach right from the start.<\/strong><\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--textbox-links  bg--white\">\n\n\t<div class=\"container container--small padding-top padding-bottom \">\n\n\t\t<div class=\"flex flexgrid--normal flex--wrap  js-fade js-fade-in\n\t\t\t\t\">\n\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/replatforming\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-replatforming-mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-replatforming-mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-replatforming-mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/04\/heroimage-replatforming-mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tDiscover Replatforming\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/full-service\/e-commerce-trends\/reduce-costs-e-commerce\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_self\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/08\/heroimage-lean-commerce-mobile-en-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/08\/heroimage-lean-commerce-mobile-en.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/08\/heroimage-lean-commerce-mobile-en-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/08\/heroimage-lean-commerce-mobile-en-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tLearn more about Lean Commerce\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/references\/haba\/emporix-replatforming\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/02\/HABA-Pro_Blog-Visual_Mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/02\/HABA-Pro_Blog-Visual_Mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/02\/HABA-Pro_Blog-Visual_Mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/02\/HABA-Pro_Blog-Visual_Mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tGet to know the HABA sample case\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t<\/div>\n\n\t\t<div class=\"js-fade js-fade-in slick slick--teaser\" data-id=\"3\">\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 id=\"AI-Trend\">3. Multimodal AI:<br \/>\nThe key to connected product data<\/h2>\n<p>In many companies, the most valuable information is often spread across different systems, formats, and data sources: texts, images, tables, sensor data, product information. Traditional AI models struggle to consistently connect this diversity. This is where <strong>multimodal embedding models<\/strong> come in, which not only understand heterogeneous data, but also relate it to each other.<\/p>\n<h4><span class=\"orange\">How can AI help break down data silos?<\/span><\/h4>\n<p data-pm-slice=\"1 1 []\">By translating a wide variety of data types into a common semantic space, multimodal embedding models make mass data accessible in the first place. This allows information to be processed automatically and linked intelligently \u2013 the basis for making AI-supported solutions more reliable, traceable, and auditable for companies. <strong>FISMWASP Multi<\/strong> is the central toolbox for this and enables a wide range of AI use cases. The FIS Group&#8217;s multimodal embedding model supports better search functions, for example: With a <strong>visual search function<\/strong>, users can find the right product directly from a photo. The model also contributes to more efficient processes and higher data quality in areas such as recommendation systems, anomaly detection, and master data management.<\/p>\n<p><strong>We would be happy to show you how multimodal embedding models can effectively optimize your processes, increase efficiency, and which specific use cases offer real added value, especially in times of rising cost pressure.<\/strong><\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--textbox-links  bg--white\">\n\n\t<div class=\"container container--small padding-top padding-bottom \">\n\n\t\t<div class=\"flex flexgrid--normal flex--wrap  js-fade js-fade-in\n\t\t\t\t\">\n\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/news\/our-clients\/2025\/ai-visual-search-stark\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/03\/stark-deutschland-quote-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/03\/stark-deutschland-quote.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/03\/stark-deutschland-quote-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/03\/stark-deutschland-quote-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tDiscover our STARK case\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/market-innovation\/2025\/ai-podcast-fis-group\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/heroimage-blog-fis-podcast-ki-mobile-EN-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/heroimage-blog-fis-podcast-ki-mobile-EN.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/heroimage-blog-fis-podcast-ki-mobile-EN-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/heroimage-blog-fis-podcast-ki-mobile-EN-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tListen to the 3-part AI podcast series\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/artificial-intelligence\/2025\/multimodal-embedding-model\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/12\/FISMWASP-heroimage-mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/12\/FISMWASP-heroimage-mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/12\/FISMWASP-heroimage-mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/12\/FISMWASP-heroimage-mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tLearn more about FISMWASP Multi\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t<\/div>\n\n\t\t<div class=\"js-fade js-fade-in slick slick--teaser\" data-id=\"3\">\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 id=\"Moderne-CMS-Trend\">4. Modern CMS also in B2B:<br \/>\nScalable and e-commerce ready<\/h2>\n<p>Requirements are rising rapidly, especially in B2B e-commerce. Customers expect consistent information across websites, customer portals, shops, apps, and even marketplaces. At the same time, many companies are still struggling with historically grown system landscapes \u2013 such as old TYPO3 instances, rigid templates, and isolated solutions. New country websites, product campaigns, or services can then only be implemented with a lot of effort and long project durations.<\/p>\n<h4><span class=\"orange\"><strong>What role do modern content management systems play in this?<\/strong><\/span><\/h4>\n<p><strong>Modern headless CMS such as Storyblok, Contentful, or Magnolia<\/strong> consistently separate content and presentation. Content is maintained centrally once and then played out via API in shops, portals, apps, corporate sites, or other touchpoints. This makes implementation significantly faster, reduces technical dependencies, and ensures a consistent customer experience throughout the entire B2B customer journey. In addition, existing systems such as PIM, ERP, or CRM can be integrated more easily.<\/p>\n<p>The separation of content and frontend shortens development times and enables more flexible campaign planning. <strong>Intuitive user interfaces and visual editing<\/strong> allow marketing teams to quickly create, customize, and publish content. For development teams, this means more time to implement new solutions instead of making small adjustments to the website on a daily basis.<\/p>\n<p><strong>Modern content management systems can also accelerate B2B digital projects \u2013 with the aim of getting the most out of your data, teams, and budgets.<\/strong><\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--textbox-links  bg--white\">\n\n\t<div class=\"container container--small padding-top padding-bottom \">\n\n\t\t<div class=\"flex flexgrid--normal flex--wrap  js-fade js-fade-in\n\t\t\t\t\">\n\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/technology\/cms\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-cms-mobile-2-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-cms-mobile-2.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-cms-mobile-2-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-cms-mobile-2-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tCompare different CMS Systems\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/technology\/cms\/storyblok\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-storyblok-mobile-1-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-storyblok-mobile-1.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-storyblok-mobile-1-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-storyblok-mobile-1-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tDiscover the benefits of Storyblok\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/technology\/cms\/contentful\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-contentful-mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-contentful-mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-contentful-mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/heroimage-contentful-mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tLearn more about Contentful\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t<\/div>\n\n\t\t<div class=\"js-fade js-fade-in slick slick--teaser\" data-id=\"3\">\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 id=\"B2B-Portal-Trend\">5. B2B portals reimagined:<br \/>\nFrom risky projects to value-adding platforms<\/h2>\n<p>B2B portals have long been considered complex mammoth projects with high integration costs and long runtimes. However, the picture will be very different in 2026: New processes, tools, methodologies, and technological approaches will greatly simplify implementation\u2014and make B2B portals one of the most important e-commerce trends in B2B.<\/p>\n<p>The change is based on clear objectives, modular platform architectures, and a consistently user-centered approach. Instead of monolithic systems, companies are relying on composable, API-based solutions that can be introduced step by step. MVP approaches, agile methods, and iterative development enable a quick project start and ensure measurable added value early on \u2013 both internally and externally.<\/p>\n<h4><span class=\"orange\"><strong data-start=\"1549\" data-end=\"1643\">How do design systems influence collaboration between design, development, and marketing<\/strong>?<\/span><\/h4>\n<p>CX and UX design play a central role here. B2B portals are evolving into strategic touchpoints along the entire customer journey. <strong>Design systems<\/strong> form the basis for this: they create consistency, accelerate design and development processes, and reduce friction between teams. This makes the introduction of an additional touchpoint, such as a customer or partner portal, predictable and efficient.<\/p>\n<p>At the same time, user expectations are rising. Buyers, technicians, and decision-makers expect <strong>digital experiences at the B2C level<\/strong>. User centricity, relevant service design, and clearly defined use cases ensure that portals support real work processes and deliver genuine added value. Portals that are consistently geared toward user needs from the outset become part of the product\u2014as demonstrated by the mykrone.green portal, which bundles all KRONE services in a single account, thus becoming an integral platform for users in their everyday work.<\/p>\n<p><strong>The trend for 2026 is clear: B2B portals are losing their project horror and becoming scalable platforms for efficiency, customer loyalty, and growth.<\/strong><\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--textbox-links  bg--white\">\n\n\t<div class=\"container container--small padding-top padding-bottom \">\n\n\t\t<div class=\"flex flexgrid--normal flex--wrap  js-fade js-fade-in\n\t\t\t\t\">\n\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/about-us\/downloads\/whitepaper-b2b-portals\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/b2b-heroimage-whitepaper-mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/b2b-heroimage-whitepaper-mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/b2b-heroimage-whitepaper-mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/b2b-heroimage-whitepaper-mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tDownload white paper on B2B portals\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/about-us\/webinars\/business-portals-webinar\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/07\/business-portale-im-kundenservice-hero-mobile-800x600-1-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/07\/business-portale-im-kundenservice-hero-mobile-800x600-1.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/07\/business-portale-im-kundenservice-hero-mobile-800x600-1-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/07\/business-portale-im-kundenservice-hero-mobile-800x600-1-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tWatch the business portals webinar\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/references\/krone\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/krone-preview-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/krone-preview.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/krone-preview-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2023\/06\/krone-preview-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tDiscover our KRONE case\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t<\/div>\n\n\t\t<div class=\"js-fade js-fade-in slick slick--teaser\" data-id=\"3\">\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 id=\"SAP-EOL-Trend\">6. SAP Commerce:<br \/>\nAll roads lead to the cloud<\/h2>\n<p>The trend has long been a reality: e-commerce is moving to the cloud. Ever since SAP announced the <strong>end of mainstream maintenance<\/strong> and will therefore discontinue support for SAP Commerce on-premise versions on July 31, 2026, one thing has become clear: if you want to stay competitive, you need to set the course now.<\/p>\n<h4><span class=\"orange\">How do companies benefit from the cloud in concrete terms?<\/span><\/h4>\n<p>The switch makes sense now, especially for customers who prefer to purchase an e-commerce solution centrally from an established manufacturer such as SAP. The <strong>composable approach of the cloud<\/strong> offers countless new possibilities \u2013 because it usually allows third-party systems with functions not found in the SAP solution portfolio to be easily connected and integrated. You can be even more flexible if you use the switch to the cloud for <strong>replatforming<\/strong>.<\/p>\n<p>The next step does not always have to mean \u2018even more platform\u2019: for many B2B scenarios, a lean commerce approach can also be interesting \u2013 for example, with a <strong>B2B-specific solution such as FIS\/eSales<\/strong>. This approach focuses on typical B2B requirements (e.g. customer-specific product ranges, roles &amp; approvals, more complex pricing logic), combined with very close SAP integration and often a leaner cost model than large suite approaches. And here&#8217;s another tip: as a certified SAP Gold Partner, we also offer you <strong>extended maintenance<\/strong>.<\/p>\n<p><strong>The end of life of the SAP Commerce on-premise versions marks the beginning of a new era. We are at your side both when switching to the SAP Commerce Cloud and when replatforming. <\/strong><\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--textbox-links  bg--white\">\n\n\t<div class=\"container container--small padding-top padding-bottom \">\n\n\t\t<div class=\"flex flexgrid--normal flex--wrap  js-fade js-fade-in\n\t\t\t\t\">\n\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/full-service\/e-commerce-specialists\/move-to-cloud\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/01\/heroimage-move-to-cloud-mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/01\/heroimage-move-to-cloud-mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/01\/heroimage-move-to-cloud-mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/01\/heroimage-move-to-cloud-mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tDiscover opportunities with Move to Cloud\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/technology\/enterprise-e-commerce\/sap-commerce-cloud\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/heroimage-sap-commerce-cloud-mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/heroimage-sap-commerce-cloud-mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/heroimage-sap-commerce-cloud-mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/heroimage-sap-commerce-cloud-mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tLearn more about SAP Commerce Cloud\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/ecommerce\/2024\/sap-end-of-life\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/heroimage-blog-blogbeitrag-end-of-life-beratung-mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/heroimage-blog-blogbeitrag-end-of-life-beratung-mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/heroimage-blog-blogbeitrag-end-of-life-beratung-mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/heroimage-blog-blogbeitrag-end-of-life-beratung-mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tLearn more about SAP Commerce End-of-Life\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t<\/div>\n\n\t\t<div class=\"js-fade js-fade-in slick slick--teaser\" data-id=\"3\">\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--small no-pad no-pad\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 id=\"ERP-Trend\">7. ERP-driven commerce:<br \/>\nScalability through seamless integration<\/h2>\n<p>The connection between ERP and commerce systems determines more than just technical efficiency: it determines how quickly companies can respond to customer expectations today. Only those who intelligently integrate both worlds can create the basis for end-to-end processes, transparent supply chains, and dynamically personalized experiences. The <strong>close connection between ERP and commerce<\/strong> is already a success factor today \u2013 by 2026, it will become the foundation of every AI-supported commerce strategy.<\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"orange\"><strong data-start=\"943\" data-end=\"1044\">How do companies connect their shop and ERP so that processes mesh seamlessly?<\/strong><\/span><\/h4>\n<p>Solutions such as the FIS\/ShopConnector demonstrate how modern ERP integration works today. Online orders are automatically and accurately transferred to SAP S\/4HANA, without the need for manual Excel lists, duplicate data entry, or media breaks. Companies retain their existing shop front end, while the connector establishes a <strong>direct connection to SAP<\/strong>. At the same time, commerce teams increase their process reliability because orders can be monitored and processed centrally and flexibly expanded via data sources such as open master data or third-party apps. This significantly reduces manual effort and allows resources to be used more efficiently.<\/p>\n<p><strong>Seamless processes for satisfied customers: With efficient SAP ERP integration, you can make your shop fit for the future \u2013 thanks to maximum scalability, fast implementation, and maximum data security.<\/strong><\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--textbox-links  bg--white\">\n\n\t<div class=\"container container--small padding-top padding-bottom \">\n\n\t\t<div class=\"flex flexgrid--normal flex--wrap  js-fade js-fade-in\n\t\t\t\t\">\n\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/full-service\/e-commerce-specialists\/e-commerce-with-the-fis-group\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/fis-e-commerce-480x360.png\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/fis-e-commerce.png 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/fis-e-commerce-620x465.png 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/09\/fis-e-commerce-480x360.png 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tDiscover e-commerce with the FIS Group\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.fis-gmbh.de\/en\/produkte-leistungen\/crm-customer-experience\/shop-anbindung-sap\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\" rel=\"nofollow noopener\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/11\/shopconnector-480x360.png\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/11\/shopconnector.png 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/11\/shopconnector-620x465.png 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/11\/shopconnector-480x360.png 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tGet to know FIS\/ShopConnector\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"flex__item one-third content-one-half portrait-one-whole margin-bottom--grid\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/full-service\/e-commerce-specialists\/ux-transformation-fiori\/\" class=\"link--box flex flex--column bg--automatisch\t\t\t\t\t\t\twith-img\t\t\t\t\t\t\t\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<span class=\"img-bg\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/sap-fiori-masterclass-heroimage-mobile-480x360.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/sap-fiori-masterclass-heroimage-mobile.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/sap-fiori-masterclass-heroimage-mobile-620x465.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/10\/sap-fiori-masterclass-heroimage-mobile-480x360.webp 480w\" alt=\"-\" loading=\"lazy\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\">\n\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t<h3><\/h3>\n\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<span class=\"link--icon\">\n\t\t\t\t\t\t\t\t\t\tLearn more about SAP Fiori\t\t\t\t\t\t\t\t\t\t<i class=\"icon-angle-right\"><\/i>\n\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\n\t\t<\/div>\n\n\t\t<div class=\"js-fade js-fade-in slick slick--teaser\" data-id=\"3\">\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n<div class=\"block block--text  bg--light\">\n\n\t<div class=\"container container--small padding-top--huge padding-bottom--huge\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 style=\"text-align: center;\">Conclusion: <span class=\"orange\">E-COMMERCE TRENDS 2026<\/span><\/h2>\n<p style=\"text-align: center;\">From conversations with our customers, we know that for many of them, 2026 will be marked by intelligent realignment. Thanks to artificial intelligence, e-commerce will become more strategic, more connected, and more forward-looking.<\/p>\n<p style=\"text-align: center;\">Topics such as AI-ready architecture, ERP-driven commerce, and customer-friendly B2B portals show how closely technology, data, and customer experience are converging. The move to the cloud, which will be unavoidable in 2026, offers new opportunities to significantly reduce costs and optimize processes.<\/p>\n<p style=\"text-align: center;\"><strong>Whatever is on your agenda for 2026, Medienwerft supports you with a high level of expertise and decades of e-commerce experience. Contact us, we look forward to your challenge!<\/strong><\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n\n<span id=\"griasde\"\/>\n\n\n<div class=\"block block--text  bg--white\">\n\n\t<div class=\"container container--medium padding-top--huge padding-bottom\">\n\t\t\n\t\t<div class=\"\n\t\t\t\tp\"><h2 style=\"text-align: center;\"><span class=\"orange\">GIVE YOUR E-COMMERCE THE DECISIVE PUSH<\/span> <span class=\"orange\">\u2013<\/span><br \/>\nWITH OUR SUPPORT!<\/h2>\n<p style=\"text-align: center;\">Where will your digital commerce be in 2026? Contact us: We will advise you on all the opportunities and possibilities. Get your company ready for the challenges ahead!<\/p>\n<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--grid-2  bg--white\" id=\"block_17e4bb31d3a7a9f04521a5c13452000c\">\n\n\t<div class=\"container container--small no-pad padding-bottom--huge\">\n\n\t\t<div class=\"flex flexgrid--gutter flex--wrap normal zoom_no scroll_zoom_no m_bottom_no \">\n\n\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\nflex-with-image\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n\t\t<div class=\"\n\t\t\t\t\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-portrait-new.webp\" \n\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-portrait-new.webp 1400w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-portrait-new.webp 1200w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-portrait-new.webp 1000w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-portrait-new.webp 800w, https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-portrait-new.webp 620w\" \n\t\t\t\tsizes=\"(min-width:801px) 800px, 94vw\" loading=\"lazy\"\n\t\t\t\t\t\t\t\t\tstyle=\"width:250px\"\n\t\t\t\t  class=\"right\"\n\t\t\t\talt=\"S\u00f6nke Baumann Aktuell\">\n\n\t\t\n\t\t\n\n\t\t\n\t\t\n\t\t<\/div>\n\n\t\n<\/div>\n\t\t\t<div class=\"flex__item one-half portrait-one-whole\n\">\n\n\t\n\t\t<div class=\"grid-2-text\">\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"\n\t\t\t\t\t\t\"><p><strong>S\u00f6nke Baumann<\/strong><br \/>\nHead of New Business<\/p>\n<p><a style=\"color: #000000;\" href=\"tel:0403177990\">040 31 77 99 0<\/a><br \/>\n<a style=\"color: #000000;\" href=\"mailto:sbaumann@medienwerft.de\">sbaumann@medienwerft.de<\/a><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/s%C3%B6nkebaumann?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BDVBp3TG%2FQWW4iCReDp4p7Q%3D%3D\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-54527\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/06\/linkedin-logo-50x50px-1.svg\" alt=\"LinkedIn Logo\" width=\"33\" height=\"33\" \/><\/a><br \/>\n<a class=\"btn\" href=\" https:\/\/cta-eu1.hubspot.com\/web-interactives\/public\/v1\/track\/redirect?encryptedPayload=AVxigLIsto7t75cCzIJlub7wJYOs%2BuFvYide9tZtR26kpWvCNwKt%2FqcNN8Q5pGwoRVifkoMdap57uLRAG42I8VVju2AAfmZsm7anaRhNwOvp12fElnFbnzSoGIlcv%2BrVzlYhwcINZJbLMLCP4%2B4co8uLyddWLlHnvLA6V9L4AIvp1ELSzY8J%2FEgbVIwd7bH3%2FPn9PT31QdoWWzY4Y%2F4I%2BkI5KQOdYFqm0BrArUdc&amp;webInteractiveContentId=109311432133&amp;portalId=139748848\" target=\"_blank\" rel=\"noopener\">Schedule a consultation<\/a><\/p>\n<p><strong><span style=\"color: #f99700;\">\u2713<\/span> non-binding &amp; free of charge<\/strong><br \/>\n<strong><span style=\"color: #f99700;\">\u2713<\/span> 15-30 minute initial consultation<\/strong><br \/>\n<strong><span style=\"color: #f99700;\">\u2713<\/span> book directly via the calendar<\/strong><\/p>\n<\/div>\n\t\t<\/div>\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n<\/div>\n\n<div class=\"block block--teaser block--custom-teaser  bg--white\">\n\n\t<div class=\"container container--medium padding-top--big padding-bottom--big\">\n\n\t\t<div class=\"flex flexgrid--gutter flex--wrap  js-fade js-fade-in\">\n\n\t\t\n\t\t\n\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t<h3>Previous post<\/h3>\n\n\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/artificial-intelligence\/2025\/multimodal-embedding-model\/\" class=\"flex1 flex flex--column\">\n\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/12\/FISMWASP-blogbeitrag-1280x741-1-480x278.png\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/12\/FISMWASP-blogbeitrag-1280x741-1-800x463.png 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/12\/FISMWASP-blogbeitrag-1280x741-1-620x359.png 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/12\/FISMWASP-blogbeitrag-1280x741-1-620x359.png 480w\" alt=\"-\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\">\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t#ARTIFICIAL INTELLIGENCE\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>Multimodal Embedding Model<\/h3>\n\t\t\t\t\t\t\t\t<p>FISMWASP Multi, next-gen of FIS Group&#8217;s multimodal embedding model, processes heterogeneous data in a common semantic space \u2013 with full control over your data.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\tLearn more\t\t\t\t\t\t\t<\/span><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\n\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\n\t\t\t\t\t<h3>Also interesting<\/h3>\n\n\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/references\/\" class=\"flex1 flex flex--column\">\n\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/01\/referenzen-crossteaser-480x296.webp\" srcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/01\/referenzen-crossteaser.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/01\/referenzen-crossteaser-620x383.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/01\/referenzen-crossteaser-620x383.webp 480w\" alt=\"-\" sizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\">\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>References<\/h3>\n\t\t\t\t\t\t\t\t<p>We can justifiably claim to have realized a large number of the most exciting projects on the German internet. We approach each of our tasks with the same intensity and full commitment.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\tLearn more\t\t\t\t\t\t\t<\/span><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\n\t\t\n\t\t\t\t<div class=\"flex__item one-third md-one-half portrait-one-whole margin-bottom flex flex--column\">\n\n\t\t\t\t\t<h3>Next post<\/h3>\n\n\t\t\t\t\t<a href=\"https:\/\/www.medienwerft.de\/en\/news\/corporate-news\/2026\/e-commerce-berlin-expo-2026\/\" class=\"flex1 flex flex--column\">\n\t\t\t\t\t\t<span class=\"teaser__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span><img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/01\/e-commerce-berlin-expo-2026-blogbeitrag-preview-teaser-480x278.webp\"\n\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/01\/e-commerce-berlin-expo-2026-blogbeitrag-preview-teaser-800x463.webp 800w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/01\/e-commerce-berlin-expo-2026-blogbeitrag-preview-teaser-620x359.webp 620w,\n\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2026\/01\/e-commerce-berlin-expo-2026-blogbeitrag-preview-teaser-620x359.webp 480w\" \n\t\t\t\t\t\t\t\t\talt=\"E-Commerce Berlin Expo\" \n\t\t\t\t\t\t\t\t\tsizes=\"(min:1201px) 480w, (max-width:640px) and (min-width:1200px) 46vw, 96vw\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<div class=\"teaser__inner flex flex--column flex1\">\n\t\t\t\t\t\t\t<div class=\"flex1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"teaser__subtitle\">\n\t\t\t\t\t\t\t\t\t\t#MEDIENWERFT\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3>E-Commerce Berlin Expo 2026<\/h3>\n\t\t\t\t\t\t\t\t<p>From February 17th to 18th Berlin becomes hot spot for E-Commerce experts and B2B-Businesses to discuss what&#8217;s keeping the digital commerce sector busy these days.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div><span class=\"btn btn--ghost\">\n\t\t\t\t\t\t\tLearn more\t\t\t\t\t\t\t<\/span><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\n\t\t<\/div>\n\n\t<\/div>\n\t\n<\/div>\n\n<div class=\"block block--lets-connect flex flex--column  bg--white no-pad padding-bottom--big top normal bottom\">\n\n\t<div class=\"connect__banner bg--white js-fade js-fade-in\">\n\t\t<p class=\"connect__tagline\">Let&#8217;s connect<\/p>\n\n\t\t\n\t\t\t<div class=\"connect__tagline-overlay hidden--sm\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<h3>DO YOU HAVE ANY QUESTIONS?<br \/>\n<span class=\"orange\">CONTACT US!<\/span><\/h3>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\n\t\n\t<div class=\"connect__contact js-fade js-fade-in\">\n\n\t\t\n\t\t\t<div class=\"headline-replacement-sm hidden text--center\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<h3>DO YOU HAVE ANY QUESTIONS?<br \/>\n<span class=\"orange\">CONTACT US!<\/span><\/h3>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\n\t\t\t<div class=\"container\">\n\n\t\t\t\t\n\n\t\t\t\t<div class=\"flex flexgrid--gutter flex--wrap padding-top--small\">\n\t\t\t\t\t<div class=\"flex__item one-half md-one-whole\">\n\n\t\t\t\t\t\t<div class=\"flex\">\n\t\t\t\t\t\t\t<div class=\"flex__round\">\n\t\t\t\t\t\t\t\t<div class=\"object-fit-con\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-baumann-kontakt.webp\"\n\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-baumann-kontakt.webp 2x,\n\t\t\t\t\t\t\t\t\t\t\t\t\thttps:\/\/www.medienwerft.de\/wp-content\/uploads\/2024\/11\/soenke-baumann-kontakt.webp 1x\"\n\t\t\t\t\t\t\t\t\t\t\talt=\"S\u00f6nke Baumann\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\t\t\t<div class=\"inner\">\n\t\t\t\t\t\t\t\t\t<p><strong>S\u00d6NKE BAUMANN<\/strong><br \/>\nHead of New Business<\/p>\n<p><a href=\"tel:+49403177990\" rel=\"nofollow\">040 317799-0<\/a><br \/>\n<a href=\"mailto:sbaumann@medienwerft.de\">sbaumann@medienwerft.de<\/a><\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/s%C3%B6nkebaumann\/\" target=\"_blank\" class=\"connect__linkedin\" rel=\"nofollow noopener\">\n\t\t\t\t\t\t\t\t\t\t\t\t<svg height=\"72\" viewBox=\"0 0 72 72\" width=\"72\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><g fill=\"none\"><path d=\"M8,72 L64,72 C68.418278,72 72,68.418278 72,64 L72,8 C72,3.581722 68.418278,-8.11624501e-16 64,0 L8,0 C3.581722,8.11624501e-16 -5.41083001e-16,3.581722 0,8 L0,64 C5.41083001e-16,68.418278 3.581722,72 8,72 Z\" fill=\"#007EBB\"\/><path d=\"M62,62 L51.315625,62 L51.315625,43.8021149 C51.315625,38.8127542 49.4197917,36.0245323 45.4707031,36.0245323 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Learn how to successfully navigate them in our Top 7 E-Commerce Trends for 2026. <\/p>\n","protected":false},"author":2,"featured_media":73651,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[261],"tags":[],"service-kategorie":[],"class_list":["post-74120","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce"],"acf":[],"taxonomy_info":{"category":[{"value":261,"label":"#E-COMMERCE IT"}]},"featured_image_src_large":["https:\/\/www.medienwerft.de\/wp-content\/uploads\/2025\/12\/ecom-trends26-heroimage-desktop.webp",2560,896,false],"author_info":{"display_name":"Emma Speicher","author_link":"https:\/\/www.medienwerft.de\/en\/author\/emma\/"},"comment_info":0,"category_info":[{"term_id":261,"name":"#E-COMMERCE IT","slug":"ecommerce","term_group":0,"term_taxonomy_id":261,"taxonomy":"category","description":"The online landscape of retailers continues to grow, and buyers are also becoming more demanding. 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