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ALMASED FIT, SLIM, AND HEALTHY ON THE WEB
Almased and Medienwerft have been partners since 2013. We have been working together to improve the company’s international online communications capabilities. We are also placing an additional focus on communication through social media, which is assuming ever greater importance.
THE TASK
Put concisely, our instructed task was to update online communication capabilities in response to changes in the demands and expectations of target groups. This meant reviewing Almased’s thoroughly successful online activities in light of its international orientation, which is becoming increasingly pronounced, along with the ever more popular use of mobile terminal devices. The icing on the cake, as far as this task was concerned, was the social networks, Facebook foremost among them.
CHALLENGES
Apart from the revision of Almased’s Web presences, considerable importance was attached to examination and strategic development in the social media segment. This was a pleasant and exciting task that we were happy to approach with Facebook as the point of emphasis. We gave particular attention to bringing about qualitative growth in the fan base and continuous social web monitoring. This was accompanied by the development of the company’s own competition and posting formats, accompanying media activities and, naturally, the management of community activities.
ABOUT THE CLIENT
Almased® is a meal substitution product that consists of a special combination of soy protein, yogurt, and unrefined, enzyme-rich honey and therefore supports healthy weight reduction. Almased® is one of the leading products designed to supplement individual weight management programs, and it is sold in many countries, including the U.S.A., by Almased Wellness GmbH, which is based in Bienenbüttel, Germany. For more information please go to www.almased.de
TECHNOLOGY
- HTML5/CSS3
- jQuery
- Medienwerft Responsive Framework
- PHP
- TYPO3
- MailChimp
- Google Analystics
- Searchmetrics
- Hootsuite
- Fanpage Karma
- Mention
- Tabsite
SERVICES FOR THIS CUSTOMER
We can also develop inspiring online experiences for you. Get in touch with us!
CONTACT
„What can we achieve? How can we progress? How can we operate better in the market? If you’re looking for outstanding digital solutions for a particular challenge, talk to us about it. After all, you know that successful relationships always begin with the first conversation.“
New Business
SÖNKE BAUMANN
Tel: +49 40 / 31 77 99-0
Email: info@medienwerft.de