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News from the Werft
Whether we have won a new client, are at an interesting event or have realized an exciting project – as soon as there is something new from the Medienwerft, you will find it here.
The Medienwerft Blog
OMR 2025
It’s that time of year again: OMR 2025 is just around the corner – a festival that combines a trade fair, conference and networking event and covers everything to do with digital marketing. Medienwerft will also be there, surrounded by celebrities such as Ryan Reynolds, Dirk Nowitzki and Netflix CMO Marian Lee.
AI Visual Search for STARK
Intelligent product recognition with artificial intelligence: STARK Deutschland relies on an AI-supported visual search that enables customers to select products quickly and precisely.
AI in E-Commerce
From data preparation and personalized recommendations to visual search – we show why a solid database is essential and how intelligent algorithms optimize the shopping experience and sales processes.
DSAG CX Focus Day 2025
Under the motto “Let’s Go V2!”, current SAP CX solutions will be presented – the ideal basis for an experience-based exchange.
Visual Search Segmentation Models
Image search is no longer just a nice add-on, but is increasingly becoming an essential component of modern e-commerce platforms.
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