TURN YOUR BRAND INTO YOUR PERFECT CALLING CARD
The complexity of communication channels and touchpoints is both a blessing and a curse for brands. Format requirements, style, tonality, technology; but also relevance, timing and activity levels vary. Whether umbrella brand or mono-brand, targeted digital brand communication is more important than ever.
As a full-service agency for brands and e-commerce, we have many years of experience in online brand management. Benefit from our know-how for your success in the digital environment.
MEDIENWERFT: YOUR DIGITAL BRAND MANAGEMENT EXPERTS
- Branding experts for every touchpoint – online shop, customer portal, social media, campaign, both on desktops and mobile phones
- All the services of digital brand management in-house: Consulting, implementation and handling
- Many years of B2C and B2B experience for well-known national and international brands
„Authentic brand management involves the harmonization of the respective requirements of the communication channels with the requirements of the overall corporate identity.“
Jochen Martens, Creative Director
YOUR BRAND: ALWAYS IN CLOSE CONTACT WITH THE USERS
Optimum brand perception is always made up of a series of positive experiences. Wherever your customers interact with your brand, every contact point contributes to your brand reputation.
That’s why a customer-centered approach plays such an important role in our online brand management.
We ensure that all the brand assets contribute to your brand presentation – and take full and equal effect at every customer interface.
This creates authenticity and trust – and increases conversion.
YOUR BENEFITS AT A GLANCE
AUTHENTIC BRANDS LEAVE A GOOD FEELING AT EVERY MOMENT
As brand experts and channel interpreters, we accentuate your brand perfectly, with maximum performance at all the relevant touchpoints. This begins with a comprehensive analysis, which feeds into a finely coordinated strategy in accordance with your brand values. In this way we provide the right mix of aspiration, sales target and channel selection for your digital brand management.
The result: A uniform, authentic brand image that is positively embedded in the minds of the users and at the same time increases sales.
THIS IS HOW WE DEVELOP YOUR BRAND IMAGE IN THE DIGITAL ENVIRONMENT
Designing genuine digital brand experiences is not just a question of experience. Our interdisciplinary teams make us an unparalleled partner for your online brand management.
We have brand strategists, concept developers, designers and copywriters working hand in hand. Using modern methods and tools, they ensure that your brand values take full and authentic effect everywhere, from visual design, through the information structure of your customer platform, to the navigation concept and connected digital services.
WIN OVER THE HEARTS OF THE USERS WITH YOUR BRAND
- Uniform branding
- Customer retention and sales resulting from the attractiveness of the brand
- Better reputation
- Higher awareness
- Outstanding brand experience
- Remaining competitive in the long term, in spite of market transparency
- Design, tonality and technology from a single source
- Brand monitoring
- Channel selection
- Benchmark and competition analysis
- Visual design
- Service design
- UX design
BRAND-RELEVANT DESIGNS, MESSAGES AND SERVICES
We’ll be happy to plan your digital brand presence down to the finest detail. Benefit from our experience and enable your users to enjoy a thoroughly inspiring brand experience. How you can hit the ground running with us:
- Brand audit
- Brand workshop
- Online styleguide
- Digital brand hub
„Do you want to develop digitally? With branding expertise and a comprehensive range of services, my team and I will ensure that your brand has a successful presence in every media channel. I look forward to getting to know you.“
HENDRIK VAN LAATEN
Tel:+49 40 / 31 77 99-0