Medienwerft accompanies Coral on its way to offering all-purpose laundry detergent

Coral – previously known for delicate laundry detergent – put its first all-purpose laundry detergent on the market in May. Medienwerft is supporting the launch with a top-selling free trial campaign and an optimised website, where the benefits of the new Coral all-purpose laundry detergent are shown.

Our Clients ‐ 29. May 2016

Cleanliness and care – that’s the positioning of the all-purpose laundry detergent that Coral has been offering since May. To impress consumers with the quality, Unilever has begun a large-scale campaign: “Test now free of charge” has been the slogan on the Coral website since mid-May. The associated landing page was designed and implemented by Medienwerft. Consumers can buy Coral all-purpose laundry detergent, upload the scanned voucher (or send it to Coral by post) and are repaid the purchase price and the postage.

In addition, the three new all-purpose laundry detergents Coral Color+, Coral Universal+ and Coral Sensitive+ with their advantages and selling points are integrated into the Coral website. Medienwerft also developed the corresponding subpages and implemented them in a sales-boosting manner here.

OUR CLIENTS

MORE ABOUT US?

Find out everything important about Medienwerft – experts in brands & ecommerce for over 25 years – here:

About us
Kontaktblock

CONTACT

„Innovative technologies open up new potential, but they often become tomorrow’s standard. Digital brand experiences, on the other hand, are unique and can also guarantee your success in the competitive digital environment in the long term. Do you want the best of both worlds? My team and I will be happy to advise you.“

Hendrik van Laaten (3) - Innovative technologies...

Managing Director
HENDRIK VAN LAATEN

Tel: +49 40 / 31 77 99-0
Email: info@medienwerft.de